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Level 8 Diploma in Digital Marketing

Gain a DMI Accredited Diploma.


ITonlinelearning

Summary

Price
£1,785 inc VAT
Finance options

Affordable monthly spread payments available

Study method
Online
Duration
1 year · Self-paced
Qualification
No formal qualification
Additional info
  • Tutor is available to students

Overview

The Digital Marketing Institute has helped more than 17,000 students in 80 countries gain the Professional Diploma in Digital Marketing.

This course will help you to gain the skills needed to begin a career in digital marketing and will teach you about the creation of targeted digital marketing campaigns. Upon completion of this course, you will be able to create and integrate a general marketing strategy into your organisation.

This course's syllabus is validated by the Syllabus Advisory Council (SAC). This council is made up of members from companies like Google, Facebook, Twitter, LinkedIn and Microsoft.

Description

This is an internationally recognised course which will allow you to utilise your digital marketing skills anywhere in the world. Learn how to fully utilise PPC, gain a solid understanding of SEO, create email, mobile and digital display advertising campaigns and analyse the effectiveness of each campaign.

This course will take approximately 30 study hours to complete.

The Syllabus covers the following:

  • Module 1: DM Foundations
  • Module 2: Web Optimisation
  • Module 3: Content Marketing
  • Module 4: Social Media Marketing
  • Module 5: Search Optimisation
  • Module 6: Paid Search
  • Module 7: Display & Video Advertising
  • Module 8: Email Marketing
  • Module 9: Analytics
  • Module 10: Digital Strategy

Training

This course is presented online in its entirety through a mixture of video lectures, slide presentations, practical exercises, interactive quizzes and a supportive student network. This enables you to study the entire course from the comfort of your own home, giving you the opportunity to revise as many times as you feel is necessary until you are confident that you are ready to book and sit your exam.

In order for you to gain a better understanding of your current digital marketing skill level compared to other professionals in the digital marketing field, the Digital Marketing Institute Diagnostic tool is free to use.

For any further enquiries, feel free to get in touch with one of our expert Course and Career Advisors.

Exam details

The Professional Diploma in Digital Marketing course exam consists entirely of multiple choice questions. You will have 3 hours in which to answer as many of the questions as possible and your exam will be graded by the Digital Marketing Institute.

This award is rated to be a credit level 8 by the SQA on the SCQF (Scottish Credit and Qualifications Framework). This equates to a credit level 5 on the EQF (European Qualifications Framework).

Contact us for more information or to speak to one of our trained Career and Course Advisors.

Who is this course for?

Anyone that is interested in pursuing a career in digital marketing and professionals who would like to validate their digital marketing skills and knowledge by gaining a diploma. It is also suited to anyone with digital marketing responsibilities within their organisation.

Requirements

There are no formal educational requirements for studying the Professional Diploma in Digital Marketing course as it is applicable to those who are new to the digital marketing field and seasoned experts who would like to gain an internationally recognised certification.

Career path

  • Digital Marketer
  • Digital Marketing Manager
  • Social Media Marketer
  • SEO Specialist
  • Digital Marketing Analyst

Questions and answers

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.