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Keyword Research Course for SEO


iStudy

Summary

Price
£95 inc VAT
Or £31.67/mo. for 3 months...
Study method
Online
Duration
Self-paced
Qualification
No formal qualification
Additional info
  • Tutor is available to students

Overview

If you are interested in content marketing or blogging, this is a unique informational course designed for you. This course provides information on how to do keyword research for SEO and ranking your content on Google efficiently. Keyword research is a critical step in achieving results with your content and this course explains the actual reasons behind it.

This Keyword Research Course for SEO is step-by-step arranged and splendidly structured, helps you go through every step needed to do the proper research and find keywords that people are actually looking for on Google.

Learn to use the Google Keyword Planner including getting familiar with long tail keywords, and successfully find keywords for creating content around. Lastly, learn to use various tools for doing research on keywords.

In this course you will learn:

  • Why keyword research is the first thing you should do before producing any content on a website
  • How to use the Google Keyword Planner. This includes seeking out keywords, finding keyword volume, merging keywords, and working with bulk data.
  • Doing advanced keyword research and competition analysis with tools such as Long Tail Pro, Majestic, SEMRush, Ahrefs and Moz.
  • Understanding what Long Tail keywords are and how you can utilize these to create content that generates lots of traffic for your website.
  • How to use additional free sites like Quora, Soovle, UberSuggest, Google Trends and much more to do additional keyword research.
  • Determining commercial intent with your keywords – Learning if your content will encourage others to buy products from you.
  • Advanced competition analysis – Determine if a keyword is worth trying to rank and if it’s even possible for you based on the existing competition.

We even include a live case study of a perfect long tail keyword generating revenue with Amazon products through the Amazon affiliate program.

If you have ever wanted to learn more about keyword research this course includes everything you need to know about finding the best keywords out there!

Course media

Description

COURSE CURRICULUM

Introduction To The Course

  • What To Expect In This Course How To Do Keyword Research For SEO & Ranking On Google
  • Why Is Keyword Research Important?
  • Introduction – Doug Cunnington

Keyword Research Tools

  • Introduction To The Google Adwords Keyword Planner
  • Searching For New Keyword And Ad Group Ideas
  • Getting Search Volume For a List Of Keywords
  • Multiplying Keyword Lists To Get New Keyword Ideas

Comparing Keyword Tools

  • Introduction To Long Tail Pro
  • Using Long Tail Pro
  • LongTailPro Vs. Google keyword Planner

Using Long Tail Keywords

  • What Are Long Tail Keywords?
  • Using The Google Results Page
  • Using Google Webmaster Tools For Existing Keywords You Can Optimize
  • Using Google Trends
  • Using Google Correlate

Other Sites To Use For Long Tail Research

  • Soovle
  • UberSuggest
  • Keyword Tool
  • Quora
  • Keyword Xtreme

Determining Commercial Intent

  • Is The Searcher Going To Buy Something?
  • Understanding The 4 Types Of Keywords
  • Looking At The Adwords Suggested Bid

Competition Analysis

  • Examples of Good Low Competition Sites
  • The Moz Toolbar
  • Majestic Backlink AnalyzerSEMRush
  • AHREFS Site Explorer
  • Examples of Good Low Competition Sites

Case Study - A Perfect Long Tail Keyword Generating Revenue

  • A Perfect Example Of a Long Tail Keyword Article Generating Traffic

Conclusion To The Course

  • Concluding The Course How To Do Keyword Research For SEO & Ranking On Google
  • Bonus: My Success With Freelancing on UpWork

What Will I Learn?

  • Learn to use the Google Keyword Planner
  • Understand how to find keywords that people search for on Google
  • Understand what long tail keywords are
  • Learn how to successfully find keywords for creating content around
  • Learn how to utilize various tools for doing research on keywords
  • Understand why keyword research is important as a first step for SEO success

Who is this course for?

  • If you are interested in content marketing or blogging this course is a must watch!
  • If you have been struggling with content ideas this course will help you discover what people are really looking for online.
  • If you are not willing to spend time analyzing data to determine keyword volume and you have no interest in content marketing this course may not be for you.

Requirements

  • You will be shown various tools for Keyword research which are free but some are paid (not required)
  • You should have a Google Drive document ready to collect keyword data
  • A Google Adwords / Google Account for using the basic free keyword tools

Questions and answers

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

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