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Introduction to Content Marketing


Ed-Next (Consult +)

Summary

Price
£18 inc VAT
Study method
Online
Duration
3 hours · Self-paced
Qualification
No formal qualification
Certificates
  • Certificate of completion - Free

Overview

An online training for all those who wish to learn about Introduction to Content Marketing. You will learn some interesting topics like: Objectives,Processes,People, Social Media Content Plan, Pillars of Content Marketing Strategy etc.Through this course we are going to specifically understand the concept of Content marketing. These videos will help you understand the meaning of content marketing, Objectives,Processes,People, Social Media Content Plan, discuss Content Marketing Playbook, 5 Pillars of Content Marketing Strategy, Content Marketing Framework-Process & Channels, Audience, Storytelling, Content Marketing Examples, Audience Engagement, Buyer Persona, B2B Buyer Persona Mapping and Content Marketing Framework-Measurement.

Description

An online training for all those who wish to learn about Introduction to Content Marketing. You will learn some interesting topics like: Objectives,Processes,People, Social Media Content Plan, Pillars of Content Marketing Strategy etc.Through this course we are going to specifically understand the concept of Content marketing. These videos will help you understand the meaning of content marketing, Objectives,Processes,People, Social Media Content Plan, discuss Content Marketing Playbook, 5 Pillars of Content Marketing Strategy, Content Marketing Framework-Process & Channels, Audience, Storytelling, Content Marketing Examples, Audience Engagement, Buyer Persona, B2B Buyer Persona Mapping and Content Marketing Framework-Measurement.

Questions and answers

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Certificates

Certificate of completion

Digital certificate - Included

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.