INTERNET MARKETING STRATEGIES FOR BUSINESS
Vita Online Limited
Summary
- Certificate of completion - Free
- Tutor is available to students
Overview
An internet marketing strategy is an important part of the overall marketing strategy of a business. This is true whether or not a company is doing business online. It is also true for a small, medium or large size company
receive an internal certificate via email on successful completion of this course
By understanding how to align marketing strategies with business strategy, high-performing business leaders make better decisions about their products, services, customers, brand, and competition
This course is accredited by the IANLPC , ensuring your course meets the highest standards possible
Study Options Available
Classroom based home learning or study, distance learning, flexible study, online supported study and professional workplace learning available. Study at home online, at work or a mix of both, at a time and place that fits your personal needs.
INTERNET MARKETING STRATEGIES FOR BUSINESS Programme can be studied as 2 day course or blended learning, class room and distance learning. Upon successfully meeting course requirements certification includes two certificates, an accredited certificate from IANLPC and Vita online learning and education
Objectives
Extend your knowledge in essential techniques & tools used for effective digital marketing
Demonstrate knowledge of practical strategies to help generate leads
Understand how to apply a digital marketing framework and plan to your business
Following this training course you will a better understanding of:
Essential digital marketing tools, the key channels and the underlying principles
How to put together a digital marketing plan / strategy
How to set objectives for your online marketing activity
Integrated search marketing strategies
How to run effective email marketing campaigns
Social Media marketing for business
Online display advertising networks and banner formats
Blogging & Online PR
Programme entry requirements
Initial Assessment. Create PEP / ILP
There are no formal entry requirements but participants will normally be practising managers, work in a leadership role, social media, marketing , program is ideal for marketing managers looking to update their skills, project and product managers, and anyone responsible for producing or executing a marketing plan
It is also a perfect opportunity for non-marketing professionals and business leaders in all functional areas to develop their marketing strategy around their customers, their products and services, their market, or their brand.
Course Overview
What is Internet Marketing?
What it Looks Like
Popular Strategies
Creating an Internet Marketing Plan Deciding on your niche, Creating an Info product, setting up a website,
selling on Facebook
Using Affiliates and Bloggers to sell your products
Selling Amazon Kindle Books
Membership Sites
Using webinars to sell your products
How to find the keywords your ideal customers are using to find you online
Learn how to blog successfully and how millions of small businesses are using blogging to drive lots of website traffic
How to use Facebook, the world's biggest social network, to laser target customers who already want to buy from you –
Leveraging What You Already Have
Making Our Way through the Marketing Process
Extending Your Influence through social media marketing
Content marketing: Creating engaging content
E-mail Marketing
Search Engine Optimisation (SEO)
What is SEO?
Understanding Search
The Search Engines
Optimising Keywords
Online PR & Blogging
Monitoring Search Engine Ranking
Advertising Online
What is Advertising?
Website conversion optimsiation
Mobile marketing & responsive websites
What digital tools should I use?
Monitoring Success – Digital Metrics & Analytics
Action planning
CERTIFICATION
We pride ourselves on providing top-quality trainings. The requirements for certification are covered at the start of each course.
We have specially designed the certification process so that you leave the course knowing you have a solid foundation and understanding of INTERNET MARKETING STRATEGIES FOR BUSINESS .
CERTIFICATION
We pride ourselves on providing top-quality trainings. The requirements for certification are covered at the start of each course.
We have specially designed the certification process so that you leave the course knowing you have an excellent understanding of INTERNET MARKETING STRATEGIES FOR BUSINESS .Whilst we will do everything possible to assist you in meeting our required standards, not every student meets our standards. So when you have our certificate, you know you’ve earned it!
If you have any questions about certification standards, just contact us.
The Vita Online Education INTERNET MARKETING STRATEGIES FOR BUSINESS is accredited and recognised by the following organisation: IANLPC
Course delegates are welcome
Description
An internet marketing strategy is an important part of the overall marketing strategy of a business. This is true whether or not a company is doing business online. It is also true for a small, medium or large size company
By understanding how to align marketing strategies with business strategy, high-performing business leaders make better decisions about their products, services, customers, brand, and competition
This course is accredited by the IANLPC , ensuring your course meets the highest standards possible
Study Options Available
Classroom based home learning or study, distance learning, flexible study, online supported study and professional workplace learning available. Study at home online, at work or a mix of both, at a time and place that fits your personal needs.
INTERNET MARKETING STRATEGIES FOR BUSINESS Programme can be studied as 2 day course or blended learning, class room and distance learning. Upon successfully meeting course requirements certification includes two certificates, an accredited certificate from IANLPC and Vita online learning and education
Objectives
Extend your knowledge in essential techniques & tools used for effective digital marketing
Demonstrate knowledge of practical strategies to help generate leads
Understand how to apply a digital marketing framework and plan to your business
Following this training course you will a better understanding of:
Essential digital marketing tools, the key channels and the underlying principles
How to put together a digital marketing plan / strategy
How to set objectives for your online marketing activity
Integrated search marketing strategies
How to run effective email marketing campaigns
Social Media marketing for business
Online display advertising networks and banner formats
Blogging & Online PR
Programme entry requirements
Initial Assessment. Create PEP / ILP
There are no formal entry requirements but participants will normally be practising managers, work in a leadership role, social media, marketing , program is ideal for marketing managers looking to update their skills, project and product managers, and anyone responsible for producing or executing a marketing plan
It is also a perfect opportunity for non-marketing professionals and business leaders in all functional areas to develop their marketing strategy around their customers, their products and services, their market, or their brand.
Course Overview
What is Internet Marketing?
What it Looks Like
Popular Strategies
Creating an Internet Marketing Plan Deciding on your niche, Creating an Info product, setting up a website,
selling on Facebook
Using Affiliates and Bloggers to sell your products
Selling Amazon Kindle Books
Membership Sites
Using webinars to sell your products
How to find the keywords your ideal customers are using to find you online
Learn how to blog successfully and how millions of small businesses are using blogging to drive lots of website traffic
How to use Facebook, the world's biggest social network, to laser target customers who already want to buy from you –
Leveraging What You Already Have
Making Our Way through the Marketing Process
Extending Your Influence through social media marketing
Content marketing: Creating engaging content
E-mail Marketing
Search Engine Optimisation (SEO)
What is SEO?
Understanding Search
The Search Engines
Optimising Keywords
Online PR & Blogging
Monitoring Search Engine Ranking
Advertising Online
What is Advertising?
Website conversion optimsiation
Mobile marketing & responsive websites
What digital tools should I use?
Monitoring Success – Digital Metrics & Analytics
Action planning
CERTIFICATION
We pride ourselves on providing top-quality trainings. The requirements for certification are covered at the start of each course.
We have specially designed the certification process so that you leave the course knowing you have a solid foundation and understanding of INTERNET MARKETING STRATEGIES FOR BUSINESS .
CERTIFICATION
We pride ourselves on providing top-quality trainings. The requirements for certification are covered at the start of each course.
We have specially designed the certification process so that you leave the course knowing you have an excellent understanding of INTERNET MARKETING STRATEGIES FOR BUSINESS .Whilst we will do everything possible to assist you in meeting our required standards, not every student meets our standards. So when you have our certificate, you know you’ve earned it!
If you have any questions about certification standards, just contact us.
The Vita Online Education INTERNET MARKETING STRATEGIES FOR BUSINESS is accredited and recognised by the following organisation: IANLPC
Course delegates are welcome to attend
The Vita Online Education monthly ongoing learning and best practice group for all students.
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Questions and answers
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Certificates
Certificate of completion
Digital certificate - Included
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Legal information
This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.