Instagram for Business
Fully updated every 6 months | 12 months access included | Fully supported
Concise Training
Summary
- Certificate of completion - Free
- Exam(s) / assessment(s) is included in price
- Tutor is available to students
Overview
Our Instagram for Business course is designed to provide you with the knowledge to utilise Instagram as an effective marketing tool for your business.
With over 14 million active users in the UK alone and over 1 billion users worldwide, Instagram has become one of the primary social media channels for businesses to use to promote their products and/or services.
This online course shows you how to make the best use of Instagram for your Business.
Support is available via our online forum, email and Skype.
CPD
Course media
Description
Instagram has been one of the fastest-growing social networks in recent years attracting a wide-ranging audience that can be targeted through careful and strategic marketing to great success.
Instagram marketing is extremely important for businesses that sell products and especially visual products such as clothes, shoes or furniture but you can successfully market services and many other types of products just as successfully if you know what you are doing. This course also explores the use of Instagram Stories, which although only launched in 2016 has in excess of 250 million daily users.
The course is made up of 4 learning objects:
Learning Object 1 - An Introduction to Instagram
- What is Instagram and why use it?
- Getting started on Instagram
- Creating and editing your profile
- Searching Instagram
- How to post photos and videos
- Expanding the capabilities of Instagram
Learning Object 2 - Instagram for Business
- Developing a strategy for using Instagram for business
- Optimising your profile
- Growing your Instagram following
- The best time to post
- What to post
- Themed Posts
- Instagram Shop
- Instagram Guides
- Instagram Contests
- Advertising on Instagram
- How to manage multiple Instagram accounts
- Understanding Instagram analytics
Learning Object 3 - Instagram Videos and Reels
- Introduction to Instagram Video
- Why You Should Be Using Video on Instagram
- How Brands Are Using Video on Instagram
- How to Upload a Video to Instagram
- Live Streaming
- About Reels
- How to create a Reel
Learning Object 4 - Instagram Stories
- Why use Instagram Stories?
- How often to post on Instagram Stories
- Story Highlights
- Instagram Story Options - customising your story
- Telling your brand story
- Useful resources for Instagram Stories
- Best practice on Instagram Stories
With new features being added all the time it is essential that you choose an up to date course with tutor support if you are going to keep up with today's social media opportunities.
Our online courses are updated every 6 months to reflect the constant changes in social media. So you can be sure that the information is up to date and relevant.
Each course comes with unlimited tutor support and feedback on your assessment, which you can base on your own business (getting advice included at no extra charge). You will also be granted free membership of our social media support group on Facebook for the duration of the course.
Who is this course for?
This course is useful if you are:
- new to Instagram or have not had much success. This course will help you get more out of Instagram.
- looking to improve your knowledge of marketing a brand or business on Instagram.
Requirements
There are no course prerequisites but you must have access to the internet via a desktop, laptop or tablet device to complete the course and access to Microsoft Word.
Career path
Instagram is an increasingly important part of any business marketing strategy and as an Instagram marketing expert you would be in great demand for roles such as social media marketing officer or manager, digital marketing coordinator or perhaps you are looking to provide social media marketing services to clients on a freelance basis.
Questions and answers
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Certificates
Certificate of completion
Digital certificate - Included
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Legal information
This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.
