Public Administration - Course

Public Administration

Public Administration - Diploma Level 5. CPD Accredited Certificate with 110 CPD points. This course comes with easy to understand e-learning study materials.

This advanced Public Administration diploma (Level 5) provides learners with theories, key principles, techniques and tools necessary to become an amazing public relations practitioner and climb the public relations career ladder.

This intensive Public Administration Diploma (Level 5) course covers a wide range of core Public administration areas including introduction to Public Relations, concepts of Public Relations, management and organization of Public Relations, Public Relations as planned communication, public relation tools & methods, production of public relations material, corporate Public Relations, media relations, internal communications, issues management and public affairs, crisis management and public relations, ethics and professionalism in public relations and many more.

This Public Administration Diploma (Level 5) course is 100% available online, so learners can actively participate from any preferred location. The Public Relation Diploma (Level 5) course fee covers comprehensive tutorial support, college registration, high quality training, course materials, and other key supporting documents.

This Public Administration Diploma (Level 5) course is exclusively designed for everyone regardless of their busy work schedule. Busy Public Relations working professionals can study this program, while doing their work at the same time.

Master the art of influencing public opinion and there’s no telling where your career could take you!

Course Benefits

When studying for an advanced Level 5 Public Administration Diploma with CPD, every learner benefits from:

1. All learning materials and supporting documentation required to complete the course provided as standard – no additional expenses or purchases required.
2. Complete flexibility with no deadlines or time restrictions to worry about – ideal for those with active lifestyles and busy schedules.
3. 24/7 access to our exclusive online learning platform, allowing you to study from any location and any device with an Internet connection.
4. The complete commitment of our exclusive tutors and the wider CPD student support team throughout your studies.

Public Relations Course (Learning Objectives)

The primary objective of this outstanding Public Administration Diploma (Level 5) is to provide ambitious candidates with the targeted skills, knowledge and professional insights required to succeed in high-level PR. Whether looking to secure your first professional position in a PR setting or a current member of the workforce in pursuit of promotion, this accredited course could make all the difference. PR is a dynamic professional field that combines marketing, people management and a variety of interconnected responsibilities.

Over the Public Administration Diploma (Level 5) course of 11 inspiring modules, candidates are walked through the contemporary public relations profession, exploring what it is Public Administration professionals do on a daily basis and why PR has the potential to be so influential. A variety of essential PR tools and resources are introduced, along with a breakdown of the Public Administration code of ethics, essential crisis management skills, the importance of strong media relations, how to produce key PR materials and so much more besides.

• How PR contributes to a brand’s wider success and performance
• The risks associated with negative PR
• How public opinion can be managed and manipulated in many ways
• PR crises management and prevention skills
• The importance of building strong media relations
• Familiarity with key PR tools, materials and standards
• The importance of ethics in public relations
• Exceptional communication and time-management skills
• The confidence to work in PR at the highest level

Public Administration

This Public Administration Diploma (Level 5) course prepares learners with the fundamental principles that will help them to effectively manage their client’s reputations as well as handle any public relation crises that may arise. By participating in this course, learners will develop the skills and confidence required to boost their skills at work, set up as freelancers and find jobs.

The aim of this Public Administration Diploma (Level 5) course is to give learners, the best learning experience they can ever have. At the successful completion of this intensive Public Administration Diploma (Level 5) course, learners can claim a certificate of achievement accredited by a regulated awarding body.

Course Outline

This intensive yet digestible Level 5 Diploma in Public Administration is delivered across 11 modules – each concluding with an online assessment to verify your acquired knowledge and competencies. Your assigned tutor will provide you with comprehensive support at all times, in order to assist with your successful completion of each unit.

Unit 1- Understanding Administrative Systems

This module covers the following key topics:

• What is meant by Management?
• Characteristics of Management
• Nature of Management
• Levels of Management
• Functions of Management
• General Principles of Management

Unit 2- Strategic Management

This module covers the following key topics:

• Understanding Strategic Planning
• Identifying Our Values
• Designing Our Vision
• Designing a Mission Statement
• Performing a SWOT Analysis
• Setting Goals
• Assigning Roles, Responsibilities, and Accountabilities
• The Full Picture
• Gathering Support
• Making the Change
• How Does It Look?
• Getting There
• Mocking Up the Process

Unit 3- Public Speaking

This module covers the following key topics:

• What is speaking under Pressure?
• Planning
• Force Field Analysis
• Understanding Your Audience
• Controlling Your Jitters
• Making Your Listener Hear You
• Key Themes
• Key Sentences
• Structuring Ideas
• Organization Methods
• Our Body Language
• Beginnings and Endings
• Expanding a Basic Plan
• Presentations

Unit 4- Managing Staff Performance

This module covers the following key topics:

• Areas of Interest in Performance Management
• Objectives of Performance Management
• Functions of Performance Management
• Things to remember when delegating
• Traits of a good mentor
• Performance Appraisal
• Benefits of Performance Management
• Components of Performance Management

Unit 5- Managing Projects

This module covers the following key topics:

• What is A Project?
• What Is Project Management?
• Project Constraints
• Tools and Techniques
• The Project Manager
• Communication Skills
• Organizational Skills
• Budgeting Skills
• Problem Solving
• Negotiation and Influencing

Unit 6- Managing an Event & Conference

This module covers the following key topics:

• Event Planning Essentials
• Using the Committee Approach
• Advertising and Marketing
• Venue selection and Managing Contracts
• Gathering Feedback and closing the Event

Unit 7- Developing Communications Skills

This module covers the following key topics:

• Asking and Listening
• Non-Verbal Messages
• Writing Skills
• Getting Ahead
• Self-Management
• Setting Goals

Unit 8- Dealing With Difficult People

This module covers the following key topics:

• Marketing and Customer Services
• Marketing Strategy
• Marketing Strategy
• Event Ingredients
• How can we improve the Marketing of the Event?
• Preparation of key Support Documentation

Unit 9- Persuasion & Influence

This module covers the following key topics:

• Steps in the Persuasion Process
• Giving Credit

Unit 10- Crisis Management

This module covers the following key topics:

• Defining Terms
• The Crisis Management Team
• Creating the Team
• Training Leaders and Staff
• Conducting Training
• Why Audit?
• Using a Risk Matrix
• Performing a Risk Level Analysis
• Consulting with the Experts
• Incident Management Techniques

Unit 11- Risk Management

This module covers the following topics:

• Risk Management techniques
• Benefits of Risk Management in a Nutshell
• Risk Management Tools
• Responding to Risks
• Plus More

Public Administration

This advanced Level 5 Public Administration Diploma is ideally-suited to anyone looking to build a rewarding lifelong career in high-level public administration. Designed with complete flexibility and accessibility in mind, our exclusive PA Course is perfect for newcomers and existing members of the workforce alike. From jobseekers to PR workers in pursuit of promotion to business owners and entrepreneurs looking to improve their PR skills, the teachings of this course could prove invaluable.

• With CPD, candidates are free to learn in their own time and at their own pace, with absolutely no deadlines to worry about at any time. All of our courses are open to ambitious candidates on a global basis, with all course materials, assignments and assessments accessible 24/7 via our exclusive digital learning platform.
• With the help of CPD, the career you’ve been dreaming of could be right at your fingertips!

Public Administration

There is no particular entry requirement.

Option 1

CPD Accredited Certificate (issued by CPD Standard Office)

(PDF format)=£30

(Hard copy)=£95 + postal charges

Option 2

Course Completion Certificate issued by CPD (Courses for Professional Development)

PDF Certificate - FREE

Hard copy - £25 + postal charges

*Postage Charges: National £9, International £15

Public Administration

Upon successful completion of our Level 5 Public Administration Diploma, candidates may choose to pursue an extensive range of careers including:

• Public Affairs Manager
• Public Affairs Specialist
• Public Information Assistant
• Public Information Officer
• Public Information Specialist
• Public Relations Coordinator
• Public Relations Director

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