Fundamentals of SEMrush [Video]
Packt Publishing
Summary
Overview
In this course, you will learn how to use SEMRush to research and analyze your online competition. Based on keyword and advertising research, we will demonstrate how to boost your SEO rankings and model your ad copy on successful competitor campaigns. You will also learn how to curate content and grow your social media presence using the SEMRush software. SEMrush is an SEO tool that performs the function of researching keywords, tracks your competitors by keeping a check on the keyword strategies they use, runs an SEO audit of your blog, looks for back-linking opportunities, and lots more.
We will be looking at the fundamentals of competitive analysis, domain analytics, keyword analytics, creating professional reports, how to use SEMrush to improve SEO, interpreting backlink reports for SEO, and brand monitoring.
Description
The course is presented in a fun style that incorporates real-world examples and practical advice.
What You Will Learn
- Fundamentals of competitive analysis
- Understand the process of performing domain analytics with SEMRush
- Get acquainted with the process of running keyword position reports for your own and competitor sites
- Create professional custom reports
- View competitor ad copy for successful marketing campaigns
- Curate content around top-ranking keywords to boost SEO rankings
- Perform social media audits for your profiles and competitors
- Perform site audits for your site and competitors
Questions and answers
Currently there are no Q&As for this course. Be the first to ask a question.
Reviews
Currently there are no reviews for this course. Be the first to leave a review.
Legal information
This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.