Skip to content
Play overlay
Preview this course

Diploma in Marketing (Level 1)

Entry Level Career Pathway Program - No Exam - Instant Free Certificate - Free Workplace Management Toolkit


Empower UK Employment Training

Summary

Price
£12.50 inc VAT
Study method
Online, On Demand What's this?
Duration
1.5 hours · Self-paced
Qualification
No formal qualification
Certificates
  • Reed Courses Certificate of Completion - Free
Additional info
  • Tutor is available to students

Add to basket or enquire

Overview

Diploma in Marketing ( Level 1)

Dive into the foundations of Marketing, explore the intricate web of consumer behavior, and master the art of Branding and Product Strategy. Learn how Pricing Strategies can make or break a marketing campaign and stay ahead of industry shifts with insights into Current Trends and the Future of Marketing. Elevate your marketing skills with us.

Learning Outcomes:

  • Explain the fundamental concepts of marketing.
  • Analyse the marketing environment and its impact.
  • Evaluate consumer behavior and its influence.
  • Develop branding and product strategies effectively.
  • Implement pricing strategies in marketing campaigns.
  • Identify and adapt to current marketing trends.

More Benefits:

  • LIFETIME access
  • Device Compatibility
  • No Exam, Instant Free Certificate on Marketing
  • Free Workplace Management Toolkit

Curriculum

2
sections
9
lectures
1h 28m
total
    • 1: Marketing: Marketing Overview 09:00 PDF
    • 2: Marketing: Marketing Environment 12:00 PDF
    • 3: Marketing: Consumer Behaviour 09:00 PDF
    • 4: Marketing: Branding and Product Strategy 09:00 PDF
    • 5: Marketing: Pricing Strategies for Marketing 11:00 PDF
    • 6: Marketing: Current Trends and Future of Marketing 13:00 PDF
    • 7: Marketing: Course Survey 01:00 PDF

Course media

Description

Diploma in Marketing (Level 1) Course Syllabus

  • Marketing Overview: Gain a foundational understanding of marketing principles, concepts, and its significance in the business world.

  • Marketing Environment: Explore the external factors that influence marketing strategies and decision-making, including economic, social, and technological aspects.

  • Consumer Behaviour: Learn to analyse and interpret consumer behavior, enabling the development of effective marketing campaigns tailored to target audiences.

  • Branding and Product Strategy: Acquire insights into branding strategies and product development, focusing on creating a strong brand identity and value proposition.

  • Pricing Strategies for Marketing: Understand various pricing strategies employed in marketing, such as cost-based pricing, value-based pricing, and competitive pricing.

  • Current Trends and Future of Marketing: Stay updated on the latest marketing trends, tools, and technologies, and gain foresight into the evolving landscape of marketing practices and innovations.

Who is this course for?

This Marketing course is for anyone. This Level 1 qualification will enable you to progress into further learning in Marketing; such as:

  • Level 2 Diploma in Marketing
  • Level 3 Diploma in Marketing
  • Level 4 Diploma in Marketing
  • Level 5 Diploma in Marketing
  • Level 2 Certificate in Marketing
  • Level 3 Certificate in Marketing
  • Level 4 Certificate in Digital Marketing
  • Level 4 Diploma in Digital Marketing
  • Level 6 Diploma in Digital Marketing
  • Level 7 Diploma in Marketing

Requirements

To do these Marketing Courses, learners do not need any prior experience or qualification.

Career path

  • Marketing Assistant
  • Marketing Executive
  • Marketing Manager
  • Digital Marketing Executive
  • Digital Marketing Officer
  • Digital Marketing Manager
  • Digital Marketing Coordinator
  • Digital Marketing Analyst
  • Digital Marketing Assistant

Questions and answers

Currently there are no Q&As for this course. Be the first to ask a question.

Certificates

Reed Courses Certificate of Completion

Digital certificate - Included

Will be downloadable when all lectures have been completed.

Reviews

Currently there are no reviews for this course. Be the first to leave a review.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.