Internet Marketing Diploma

Diploma in Internet Marketing - Level 3

Internet marketing refers to the process of introducing and promoting a product, service, brand or business through the internet. Internet marketing is also known as online marketing. With the increase in the usage of internet and computers in the past decade, almost all organizations in the current world use online marketing as a marketing strategy to promote their businesses. Internet marketing has become an effective marketing strategy for businesses to increase sales and to reach out to a large number of potential customers.

In the current world, knowledge and skills regarding internet marketing is essential to every organizations and businesses. However, internet marketing is relatively important if you are planning on embarking a successful career in marketing. Therefore, this diploma is here to help you with the relevant knowledge and skills regarding internet marketing. This diploma will teach in-depth about internet marketing and the importance of it. You will learn about the old and new marketing rules through this diploma as well. You will be taught on the five P’s of internet marketing as well. SEO, the importance of SEO and the various SEO techniques will also be taught in detail through this diploma.

Almost all organizations practice internet marketing as a marketing strategy. Therefore, this diploma in internet marketing will be helpful for you to get a job in the marketing department of any organization of your choice. This diploma will also aid you in the progression of your career if you already own an employment in the marketing field.

Please Note: This Course is Based on USA Standards

Why consider 1training?

As improvements and advancements are made in technology, online courses are no longer just conventional means of studying at affordable costs. In many aspects online training offers superiority to traditional learning. There is an effectiveness and convenience that traditional learning cannot provide. The overall convenience and flexibility makes it a superior learning method.

1Training offers the most convenient path to gain an internationally recognised qualification that will give you the opportunity to put into practice your skill and expertise in an enterprise or corporate environment. You can study at your own pace at 1Training and you will be provided with all the necessary material, tutorials, qualified course instructor and multiple free resources which include Free CV writing pack, Nus Discounted Card, Free career support and course demo to make your learning experience enriching and more rewarding.

Learning outcomes

• Learn about internet marketing, its benefits and disadvantages.
• Gain an insight into the old vs. new rules of marketing.
• Understand the five P’s of internet marketing and their importance in internet marketing.
• Learn in-depth about SEO, the importance of SEO practices and the different SEO techniques.
• Understand the different marketing strategies and the importance of it in internet marketing.

COURSE CURRICULUM

Module 01 : Introduction to Internet Marketing

Module 02 : Old vs New Rules of Marketing

Module 03 : Five P's of Internet Marketing

Module 04 : More on Five P's of Internet Marketing

Module 05 : Website 101

Module 06 : Basic SEO

Module 07 : Additional SEO Techniques

Module 08 : Additional Marketing Strategies

Access duration

The course will be directly delivered to you, and you have 12 months access to the online learning platform from the date you joined the course. The content will be accessible to you 24/7. The course is self-paced and you can complete it in stages, revisiting the lectures at any time.

Method of assessment

• At the end of the Diploma in internet marketing – level 3 program learners will take an online multiple choice question assessment test. This online multiple choice question test is marked automatically so you will receive an instant grade and know whether you have passed the course.
• Those who successfully pass this course will be awarded a free e-certificate, and only need to pay £19 for your printed certificate.

Certification

Upon the successful completion of the course, you will be awarded the “Diploma in Internet Marketing – Level 3”.

Awarding body

The certificate will be awarded by CPD and iAP. This internationally recognised qualification will make your CV standout and encourage employers to see your motivation at expanding your skills and knowledge in the IT enterprise.

Other benefits

• Written and designed by the industry’s finest experts with over 15 years of experience
• Repeat and revise all your lectures and enjoy a personalised learning experience
• Unlimited 12 months access from anywhere, anytime
• Save time and money on travel
• Learn at your convenience and leisure
• Practice exams to ensure you are 100% ready
• Eligible for a TOTUM discount card

This course benefits anyone who is interested in learning about internet marketing. However, this course mainly benefits students, businessmen, job seekers looking for a job in marketing, and employees in the marketing field.

• You must be 16 years of age or more
• You should have a basic understanding of numeracy, English language and ICT

• Digital marketing manager – £32,830 per annum
• Digital marketing administrator – £19,635 per annum
• Online marketing specialist – £24,721 per annum
• Online marketing campaign manager – £29,066 per annum

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