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Copywriting Masterclass Certificate Course

Online CPD Accredited Course with Certificate of Completion


Learning 247

Summary

Price
£39 inc VAT
Study method
Online
Duration
3 hours · Self-paced
Access to content
Lifetime access
Qualification
No formal qualification
CPD
2 CPD hours / points
Certificates
  • Certificate of completion - Free
Additional info
  • Tutor is available to students

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Overview

This course provides a comprehensive guide to copywriting, including copy editing, SEO (search engine optimization) copywriting, including keywords and metadata, as well as the different types of copywriting styles and jobs.

CPD

2 CPD hours / points
Accredited by The CPD Certification Service

Course media

Description

The Copywriting Masterclass is absolutely essential to anyone looking to improve the way in which they communicate through words. Whether you’re looking to market your own brand more effectively, improve your skills in your job, or become a copywriter, this course covers everything that you need.

This course provides a comprehensive guide to copywriting, including copy editing, SEO (search engine optimization) copywriting, including keywords and metadata, as well as the different types of copywriting styles and jobs.

From how to capture your audience with creativity, to making use of the right tone, sealing the deal, and getting your audience to react, this course covers everything you need to know about every element of copywriting.


What You Will Learn:

  • Copywriting basics, including how to read a brief, copy editing, and different copywriting jobs
  • How to capture your audience by understanding your target market
  • How to find the right tone and offer appropriate benefits for specific audiences
  • The art of sealing the deal by using offers, guarantees, and calls to action
  • All about SEO (search engine optimization) and how to master it

Benefits of Taking this Course:

  • You will increase business by using the right language to seal the deal
  • You will vastly improve the reach of the brand for which you are responsible
  • You will ensure that your writing is vibrant and effective for any industry
  • You will be able to expand your skillset to include copy-editing and creative writing
  • You will increase your brand's online presence by mastering SEO

Who is this course for?

Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.

Requirements

  • Compatibility: All major browsers/devices

Questions and answers

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Certificates

Certificate of completion

Digital certificate - Included

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.