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Commercial and Business Awareness for the Senior PA (In-Company)

Watson Martin

Summary

Price
Enquire to get more info on pricing
Finance options

Price includes VAT
Study method
Onsite
Duration
2 days
Qualification
No formal qualification
Certificates
  • Certificate of completion - Free
Additional info
  • Tutor is available to students

Overview

This interactive two-day course will give you an understanding of the critical issues affecting your organisation and how being commercially aware can increase overall business performance, and your career prospects.

You will learn how to analyse the commercial environment in which you work and draw conclusions about how this affects change and the identity of your organisation.

Description

WHAT TOPICS ARE COVERED ON THIS COURSE?

Understanding your organisation

  • Its role, purpose and culture
  • Stakeholder analysis – who are the key players?

Introduction to strategy

  • What is strategy and how does it drive an organisation?
  • Where are we now – SWOTs and PESTLE analysis
  • Where do we want to be? How to define ‘success’ and the role of mission statement

Making sense of your organisation’s brand

  • The importance of understanding and identifying with your brand
  • Creating a brand identity and values
  • Communicating this to key stakeholders
  • Case study activity

Managing change

  • Why do organisations need to change?
  • How to communicate change from grassroots to board level
  • Supporting your colleagues through change
  • Case study activity

This course is mapped to QCF unit – ‘Commercial and Business Awareness for Senior Administration Staff”.

WHAT WILL I GET OUT OF ATTENDING THIS COURSE?

  • The ability to recognise the issues facing your organisation at a strategic level
  • A comprehensive knowledge of strategic analysis tools
  • The confidence to discuss strategic matters with senior managers and others at board level
  • A practical ability to demonstrate key commercial skills and business acumen to broaden your role and level of responsibility
  • A good understanding of your organisation’s vision and brand and how to communicate this to employees

Who is this course for?

Ideal for experienced PAs seeking to develop their commercial awareness and strategic thinking to improve personal confidence and engagement with senior managers.

Career path

This course can be taken as part of the IQ IAM Level 4 Certificate in Office and Admin Management.

Questions and answers

Certificates

Certificate of completion

Digital certificate - Included

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Legal information

This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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