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Become an SEO expert - Search Engine Optimization Expert
International Open Academy

CPD UK Certified | ICOES Accreditation | 30 CPD Points | FREE 1-month membership to 300+ courses

Summary

Price
£19 inc VAT
Study method
Online
Duration
30 hours · Self-paced
Access to content
60 days
Qualification
No formal qualification
15 students purchased this course

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Overview

Are you invisible online? Are your competitors higher up on Google than you? How can you beat them and attract clients to come to you instead? By harnessing the power of SEO.

Search engine optimization is the process of optimizing web pages and their content to be easily discoverable by users searching for terms relevant to your website. The term SEO also describes the process of making web pages easier for search engine indexing software to find, scan, and index your site.

Whether you wish to become an SEO expert earning $75-$200 an hour or you wish to avoid having to spend all that money on expert SEO services, this course will be your saviour.

BONUS:

As part of your 1 FREE month membership access, you also gain free access to 300+ professional and personal development certified courses.

KEY COURSE BENEFITS:

  • Course access: 60 Days - Study at your own pace
  • Internationally-recognised ICOES accredited course
  • Start learning straightaway from any laptop or mobile device in any country

Course media

Description

How do I become an SEO expert?

Meet course tutor and digital marketing expert Diego Davila who has already helped more than 400,000 people and businesses. Now he will empower you to use expert SEO strategies to:

  • Skyrocket your online presence
  • Attract customers worldwide by being found by the 86% of consumers who rely on the internet to find a local business
  • Reap long-term benefits of increased traffic from the SEO work you implement today

You won’t be mystified by SEO jargon any more, because you will:

  • Know what SEO stands for and how it helps your business thrive online
  • Enjoy the thrill of searching for keywords that will enable you to leap up in your Google ranking
  • Know what “optimize your website” means and carry out the techniques to make it happen
  • Use proven SEO strategies, such as backlinks, to establish your business and brand online

How to become an SEO expert is answered in this exciting course. Study now to put these easy-to-understand steps in place to outrank your rivals and get the online fame and fortune your business deserves.

How is the SEO Expert course assessed?

There is a short multiple-choice exam at the end of each module for you to take and you’ll know your score immediately.

By studying SEO online with IOA, you do not pay an extra fee for sitting an exam or have to wait for a set date to sit an exam.

Become an SEO Expert Course Syllabus

Module 1: Introduction To Seo

  • 1.1. Meet your tutor, digital marketing expert Diego Davila
  • 1.2. Course overview
  • 1.3. An introduction to SEO and why it’s important for your brand
  • 1.4. Ten crucial SEO ranking factors you need to know

Module 2: Developing Keyword Strategies

  • 2.1. What are keywords and why are they important?
  • 2.2. Performing effective keyword research with Google keyword planner
  • 2.3. The best keyword research tools
  • 2.4. Domain authority and trustworthiness

Module 3: Preparing Your Website For Seo

  • 3.1. Optimizing your WordPress website
  • 3.2. Migrating your website from Http to Https
  • 3.3. Making your website mobile-friendly
  • 3.4. Checking your website page speed
  • 3.5. Optimizing your website with the Yoast SEO plugin
  • 3.6. More advanced techniques

Module 4: Establish Your Business And Online Brand

  • 4.1. SEO strategy to establish your business and brand online
  • 4.2. The importance of backlinks
  • 4.3. Great ideas to unlock the power of backlinks
  • 4.4. Create a Google My Business profile

Module 5: The Power Of Social Media And Video

  • 5.1. The importance of video
  • 5.2. SEO for your YouTube channel
  • 5.3. Optimizing SEO for Facebook, Instagram and Twitter
  • 5.4. Setting up social media post scheduling

Module 6: Bringing It All Together

  • 6.1. How to find directories to submit your website
  • 6.2. Key point review
  • 6.3. Farewell and final words

Who is this course for?

  • SEO experts who need to know the most updated best practices
  • For anyone who needs to increase Engagement, Traffic & Conversions on their own website

Requirements

This SEO course is open to all, with no formal entry requirements.

Career path

  • Become an SEO specialist to help other businesses improve their ranking
  • Offer expert SEO services as part of your role as a social media manager, digital marketer, website designer or developer, online writer or blogger
  • Be an invaluable part of any business with your SEO knowledge to help them build their brand online

Questions and answers

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Reviews

4.6
Course rating
100%
Service
80%
Content
100%
Value

Legal information

This course is advertised on Reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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