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Advanced Techniques: Strategic Thinking and Business Planning

Classroom based course with study materials, lecturer support and CPD Hours included


London Training For Excellence

Summary

Price
£4,320 inc VAT
Study method
Online
Duration
5 days · Self-paced
Qualification
No formal qualification
Additional info
  • Tutor is available to students

Overview

Learning Objectives: Analyse your current business strategy and recommend changes and improvements. Review your business and understand its strengths and weaknesses. Understand the external business environment in which your business operates. Review your corporate mission, objectives, strategy and tactics. Know where strategic planning stops and tactical operations begin. Apply formal and semi-formal techniques to your business throughout the workshop.

Description

Vision, mission, objectives, strategy and tactics:

  • What they are and how they relate to each other?
  • Creating a formal vision and mission statement.
  • Entrepreneurship and leadership input to planning.
  • Using strategy and tactics with planning and operations.

External analysis:

  • Applying analytical techniques.
  • PESTLE analysis and its applications.
  • Competitor analysis and benchmarking.
  • Benchmarking – what it is and how to use it.
  • 5-Forces model and how to use it.
  • Market segmentation and differentiation methods.

Internal analysis:

  • Exploring ways of analyzing the business.
  • Financial techniques and measures.
  • Porter’s Value Chain as an analytical technique.
  • 7-S model and review.
  • Product portfolio analysis and marketing analysis.
  • Identifying the skills shortfall in your business.

Pulling it all together:

  • Creating a SWOT matrix – the current strategic position.
  • Scenario planning and alternatives – “what ifs\'.
  • Strategy versus Planning.
  • Options and implementation.

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.