Paid Media Specialist - Lovely D2C Brand!

Posted 1 May by ADLIB
Easy Apply
£30,000 - £35,000 per annum
Dorchester , Dorset
Permanent, full-time
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Posted by ADLIB
  • Join a talented Digital team!
  • Own PPC activity for a lovely retail brand.
  • Nice benefits package incl. generous bonus.
We are looking for a Paid Media Specialist to join a lovely DTC consumer brand based in Dorset. This is a brand-new position and an opportunity to lead the Paid Media function, you’ll be the go-to Paid Media person within the business! We’re looking for someone with the ability to own strategy as well as being hands on. You’ll be managing Paid Search (Google Ads, Shopping and Bing) as well as Paid Social (Meta Ads) and so you’ll need to have experience across both areas. If you’re a Paid Media Specialist and like the sound of working for an established DTC brand, we would love to hear from you!

What you’ll be doing
  • You’ll be managing the implementation, execution and optimisation of Paid Campaigns across Google Ads, Bing Ads, Google Shopping and Performance Max, managing spend budgets with a focus on ROI.
  • Working closely with the Head of Ecommerce to implement the Paid Media strategy.
  • Ensuring promotions are all communicated in ad copy and set up in GMC.
  • Report on campaign results on a regular basis, making recommendations for improvement.
Experience you’ll need

You should have experience in a similar Paid Media position, ideally within a DTC or Ecommerce environment.
Experience in both Paid Search (Google Ads, Shopping and Performance Max) and Paid Social (Meta Ads) channels.
Strong analytical mindset.

What you’ll get in return

Salary up to £35k, good benefits package, hybrid working, including generous pension and lots of career progression opportunities.

Reference: 52568227

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