Digital Marketing Manager

Posted 30 March by Magpie Recruitment Easy Apply

Our client is a specialist software distributor based in West London and an exciting opportunity for a Digital Marketing Manager has arisen to join their growing team.

Responsibilities:

They are looking for someone to play an essential role in implementing our information based digital marketing strategy, across all of our locations. General tasks will include:

  • Promote our software, training and consultancy solutions online to both businesses and individuals. using SEO, PPC, social media, email and partnerships
  • Work closely with the Sales and Marketing Manager to develop and maintain our annual marketing calendar
  • Develop a content strategy for the business and work with 3rd parties to deliver this – both for acquisition and retention purposes
  • Create digital assets for use across all digital marketing channels
  • Lead generation and conversion rate optimisation
  • Use Google Analytics and other relevant insight tools to analyse performance and identify improvement opportunities
  • Develop performance dashboards to ensure important insights are communicated and acted upon
  • Work closely with the Digital Marketing Assistant to coordinate website content for our UK and international websites using Magento and Wordpress CMS

Skills:

  • At least 5 years of digital marketing management and execution experience
  • Proven track-record of delivering campaigns with a strong commercial focus and hitting revenue targets
  • Strong organisational skills
  • Experience with HTML, CSS, Photoshop or InDesign
  • Able to work on multiple tasks and projects at one time
  • Excellent communication skills with colleagues and management
  • Excellent written English
  • Management experience

Reference: 34456541

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