Digital Marketing Analyst

Posted 1 October by The One Group
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Digital Marketing Analyst
£30,000-£35,000 + Great Benefits + Xmas Off
Northamptonshire/Warwickshire

As this online, global business continues to see growth, they want to monitor, track, analyse and test what works and what doesn't when it comes to engaging with their customers. That's where you come in.

By joining them as their Digital Marketing Analyst!

If you are someone who can monitor and analyse the digital marketing performance and help ask and answer important questions: how much are they spending on paid advertising? Is it returning good results? What does the data say? Can things be done better?

Your ideas will be welcome, your insights actioned. Perfect for someone who has good ideas and likes to feel their ideas are valued!

In this role you will monitor, analyse and report your findings to stakeholders across the business to understand what they are doing well and what could be made better. Help them spot opportunities and what's working well. Maybe even "why" they might not be seeing the success they hoped for or "why" there was a sudden spike in impressions.

You'll monitor Facebook Business Manager, Google analytics, and use Excel to export reports, transforming the data into really useful insights. These statistics will help support the marketing and eCommerce team to deliver on product KPIs and be the voice that makes the most of the data available to make sensible business decisions.

What you'll need to succeed
Experience analysing Digital Marketing channels
Google Analytics experience
Experience with Facebook Business Manager
Great Excel skills

Required skills

  • digital marketing
  • analysis
  • google analytics
  • marketing analyst

Reference: 41012715

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