Digital Marketing Analyst

Posted 9 April by Purple Monkey Recruitment Easy Apply

Digital Marketing Analyst required for a prestigious client based just outside of Oxford, excellent salary with strong benefits package

My client is looking for a Digital Marketing Analyst to play a pivotal role within the Digital Acquisition team. You will have responsibility for producing detailed marketing analysis to the wider Digital & Marketing department and key stakeholders across the business. Your focus is to deliver insight to inform channel owners and business stakeholders focusing on reporting & processes to maximise output.

Working in a fantastic environment in extremely nice offices, this role offers fantastic career opportunities and a client working at the top of their industry.

Your areas of responsibility will include:

  • Delivering real time performance insights of our core marketing activity - PPC, SEO, Email
  • Segmenting and providing marketing communications data to support mailings and email campaigns.
  • Working alongside the existing Digital Analytics team & the Head of Digital Acquisition you will help drive digital analytics strategy to better understand and service stakeholder objectives and challenges to identify the appropriate analytics approach and measurement KPIs.

Required Skills:

  • Excellent mathematical & numerical skills
  • Advanced Microsoft Excel experience
  • Demonstrable skills working with large data sets & databases
  • Strong understanding of Google Analytics
  • Demonstrable experience (execution or analysis) of pay-per-click advertising and email marketing.

Required skills

  • Analyst
  • Analytics
  • Data
  • Marketing
  • Reporting

Reference: 34220862

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