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Digital Display Marketing Manager

Posted 5 February by Robert Walters Easy Apply Ended

Wiggle are currently recruiting for an experienced Digital Display Marketing Manager to join the team based in Portsmouth. As the Digital Display Marketing Manager, you will report directly into the group sales promotion lead, working closely to establish and maintain consistency of approach to display advertising across each brand and country.

Wiggle inspires everybody, everywhere, everyday; to experience the joy of sport.? Wiggle is an online retailer of Cycle, Run, Swim, Triathlon & Outdoor product, in over 100 countries. With offices in Portsmouth (UK), Wolverhampton (UK), Taipei (ROC) and Sydney (AUS), Wiggle are a truly global company; with multi-language websites, customer services, and free worldwide delivery. Wiggle staff live the brand. Being cyclists, runners, swimmers and outdoor enthusiasts; they share a love of sport.

Being active in the great outdoors is a great way to get people together, create a sense of fulfilment and enjoy life. Wiggle's aim is to give as many people as possible the choice to access-cycling and tri-sports; to experience aforementioned benefits for themselves. Wiggle's staff live the brand. Being cyclists, runners, swimmers and outdoor enthusiasts; they share a love of sport.

Wiggle are currently recruiting for an experienced Digital Display Marketing Manager to join the team based in Portsmouth. As the Digital Display Marketing Manager, you will report directly into the group sales promotion lead, working closely to establish and maintain consistency of approach to display advertising across each brand and country.

Digital Display Marketing Managerkey role responsibilities:

  • Work with third parties to ensure access to latest technologies and advertising opportunities
  • Responsible for overall display advertising (inc social, remarketing) channel budget and performance
  • Ensuring delivery of brand and commercial campaigns through display advertising channels in co-ordination with the digital projects manager
  • Working with digital projects manager & insights team to deliver audiences to online marketing team for use in display advertising channels
  • Working with insights team & online marketing managers to analyse campaign performance and feed back to brand, category and design stakeholders
  • Work with social teams to co-ordinate audiences, advertising timings, products, subsequent marketing actions
  • Identify and trial new growth channels within display advertising
  • Lead integration of CRM systems and audiences with advertising platforms
  • Create automations for search and display advertising, including links with Facebook, Google Analytics and other APIs as required
  • Other related partnerships as required

Digital Display Marketing Managerkey role requirements:

  • 2+ years display advertising experience, preferably some in multi-site enterprise role
  • Experience of creating, co-ordinating and delivering display and social media advertising campaigns
  • Experience of co-ordinating others (direct reports or otherwise) in delivering local versions of same marketing campaigns
  • Experience of API integration
  • Basic ability to programme in Python, .js or AWQL
  • Able to communicate with social, design, data and buying team stakeholders
  • Good Google analytics skills
  • Good analytical and written skills

The successful candidate will be able to explain and educate about the complex campaign performance metrics and their importance to a non-technical audience. Advanced understanding of what automations and scripting might be possible and to create solutions if none exist.

To apply for this role, please send your CV to

Reference: 34400551

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