Creative Strategist - Paid Social - Beauty Brand
Creative Strategist - Paid Social - Beauty Brand
Overview:
We are looking for a Creative Strategist, with a keen eye for what good looks like for paid ads (Meta, Facebook, Insta, Tik Tok etc.) to join a leading, global beauty and health care brand in the global supplements industry. The brand offers premium haircare and vitamins and operates mainly in a direct to consumer model through their website / e-commerce, as well as Amazon and some B2B (household name retailers).
The Creative Strategist will be the go-to person for elevating the brands presence on social platforms via paid ads, directing and pulling together teams to create compelling visual narratives.
This is an exciting opportunity for a creative professional, who perhaps initially started in creative / videography or even media buying, who now understands what resonates with the online audience and can translate that into visually stunning videos that drive exceptional ROI for our paid social ads.
This role will sit between the designers / videographers and growth / media buying teams.
Key Responsibilities:
- Collaborate with the marketing team to understand campaign objectives and target audience;
- Conceptualize and pitch creative ideas for paid social content that align with brand messaging and marketing goals;
- Work closely with the paid ads buying team to develop and understand winning content and winning strategies;
- Stay updated on industry trends and incorporate innovative techniques to enhance video quality and storytelling;
- Oversee the video production process, from pre-production planning to post production editing and final delivery;
- Collaborate as a Paid Ad's specialist to develop cohesive strategies that integrate video content seamlessly into paid advertising campaigns;
- Work closely with cross-functional teams to ensure consistency in brand messaging across all channels;
- Analyse performance metrics and user engagement to continuously optimise and improve video content.
Requirements:
- 1-2 years of experience in a similar role as a Strategist (experience with beauty or lifestyle brands is a plus);
- Knowledge of current trends in videography, paid social and digital marketing;
- Strong understanding of social media platforms, paid ads and their respective video requirements;
- Creative mindset with the ability to think strategically and translate ideas into visually appealing content;
- Strong organisational and time-management skills to meet tight deadlines;
- Excellent communication skills and ability to collaborate effectively with team members.
Who we’re looking for:
- You are someone who is hungry for the opportunity to grow with an exciting brand;
- Creative thinker and can bring ideas to life with a Creative team;
- A self-motivator and hard-working individual, with a genuine desire to grow and make a difference within the company;
- Well organised and a good communicator;
- You have a genuine passion for healthy living and can really get behind the brand values.
Location:
Remote, United Kingdom
Work from home allowance
Salary: £35,000 to £50,000 (negotiable)
Benefits:
- Remote working
- Access to co-working spaces worldwide
- Competitive bonus structure.
- Half yearly paid-for team trips.
- Buy and sell holidays
- Monthly staff order allowance
Apply now to be part of our global success story!
Reference: 52282308
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