Content Marketing Specialist

Posted 15 March by Fresh Recruits Easy Apply

Job Title: Content Marketing Specialist
Location: Bournemouth
Salary: DOE

We currently have a rare opportunity for a Content Marketing Specialist to join a leading firm based in Bournemouth.

Key Responsibilities

  • Content Activity
  • Manage the creation, management and delivery of engaging content including multiple marketing assets
  • Create and develop blogs as part of the central content strategy
  • Create and curate content for internal and external social media channels
  • Ongoing content development for website optimisation (multiple sites)
  • PR Activity
  • Create and deliver a content editorial and PR calendar
  • Engage and develop relationships with media and influencers
  • Social Media Activity
  • Oversee the management of multiple social media accounts (Instagram, Facebook, Twitter, Snapchat, LinkedIn, Pinterest etc)
  • Ongoing social media management to increase followers and engagement
  • Content creation (imagery and short form videos) experience desirable
  • Manage social media Ads and campaigns
  • Marketing & Campaign Activity
  • Improving click and open rates on email and social media content.
  • Develop email marketing programme to deliver increased level of leads
  • Support events and conferences with content management and PR coverage

Person Specification

  • At least 3 years' experience in a similar role
  • A solid understanding of social media, email marketing and PR - a multi-channel approach to content marketing
  • Through understanding of SEO and the role of content
  • Knowledge of Google Analytics & email marketing
  • Strong copywriting, content creation, editing and proofreading skills
  • Extensive knowledge and experience of social media platforms
  • Experience of producing multi-channel marketing assets including video and photography
  • Proficient in MS office, WordPress and Adobe or similar
  • Knowledge of CRM/email marketing packages would be ideal
  • Excellent communication skills
  • Strong Project management and attention to detail
  • Good working knowledge of UX

Ref: 1803-29-8618

It is important that you include a covering letter with your CV, detailing why you feel you are suitable for this position and highlighting all relevant experience.

We receive a high number of applications on a daily basis so we can only respond to successful applications. If you do not hear from us within 3 working days please assume your application has not been taken forward on this occasion. We may contact you in the future about other suitable positions.

Our full equal opportunities policy can be viewed here: http://equal-opportunities/

Reference: 34695064

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