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Marketing Analyst

Posted 19 March by Ashdown Group Easy Apply Ended
Marketing Analyst - City of London - £40,000

A rapidly growing, multi-billion pound entertainment business that utilises cutting edge technology and every available media channel, is now seeking a highly numerate, Marketing Analyst to join their expanding team.

Working closely with the Conversion Optimisation Manager and sitting within the BI team, you will be performing ROI analysis to evaluate efficiency and effectiveness of the different marketing campaigns within the brand. Being responsible for reporting on key metrics and analysis, reading between the lines to spot trends and providing recommendations based on the data available.

The successful candidate will be implementing measurement strategies that align with the objectives of the business as well as producing meaningful KPI dashboards, and delivering performance reports. In addition to this, analysing online user behaviour, conversion data, customer journeys and multi-channel attribution across all products

To be considered for this role you must;
-Have experience working within a digital marketing/business intelligence environment.
-Be proficient in extracting and manipulating large datasets using either SQL/MicroStrategy/Tableau/Excel.
-Be experience working with Google Analytics or Adobe Analytics.

Although not essential, experience in the gaming industry or across similar verticals, would be considered highly advantageous. As well as knowledge of GTM and DoubleClick.

If you are a pro-active team player, with a willingness to learn and seeking a sociable, dynamic career path, then please send your CV quoting the reference number ASH16790IN.

The Ashdown Group Ltd acts as an employment agency in respect of permanent vacancies and as an employment business in respect of temporary vacancies.

Required skills

  • SQL
  • Google Analytics
  • Tableau
  • Data Analyst
  • Marketing Analyst
  • Adobe Analytics

Reference: 34718884

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