Firetrap is a member of the Sports Direct International family of companies. Sports Direct International are a Top 10 Global Sports Retailer; with over 800 doors across the group, including our International, Fitness and Lifestyle Divisions. We work with many of the world’s leading and instantly recognizable brands which allow us to cater to all markets.
With Retail being at the core of our business and the main contributing factor to our success, it makes sense to now proudly operate out of the UK’s largest warehouse and office space facility. There is more to Sports Direct International than meets the eye; with our Midlands based Head Quarters housing all of our key departments across the business who play an integral part in the growth and success of our business. It also boasts the world’s only ‘Nike Training Academy’ which has seen hundreds of internal and external Retail Managers pass through its doors – it’s their first taste of our investment in people, on average we invest 55,000 training hours a year, and this world class training on all things Sports Direct is then extended into their time in store, out in the field as well as ongoing throughout their journey with us.
Start your Journey today at SportsDirect.com
Proud of our people. #SDfamily