Senior Marketing Executive (part home part office)

Senior Marketing Executive (part home part office)

Job Description

Due to continued growth, we are looking for a talented Senior Marketing Executive to create and develop marketing campaigns both digital and online presence for our company. If you are a tech-savvy marketing professional with an interest in Financial services communicating through business and business and direct to consumer channels both on and off line, we would like to meet you. As a marketing Executive, you will develop original content and create and execute campaigns to attract more contacts and promote our brand within the financial services market.

Responsibilities

• Work with the existing senior management team to create and execute the marketing strategy
• Develop and implement strategic marketing plans aligned with the company's overall objectives.
• Conduct thorough market research to identify trends, opportunities, and competitive landscape within the financial services sector.
• Enhance and maintain the company's brand image, ensuring consistency across all marketing channels.
• Collaborate with cross-functional teams to ensure brand alignment in product offerings and communications.
• Lead digital marketing initiatives, including SEO, SEM, social media, and email marketing.
• Monitor and analyse the performance of digital campaigns, optimizing strategies for maximum effectiveness.
• Oversee the creation of compelling and relevant content for various channels, including websites, blogs, and social media.
• Ensure content adheres to industry regulations and effectively communicates the company's value proposition.
• Plan, execute, and analyse integrated marketing campaigns to generate leads and increase brand awareness.
• Collaborate with internal teams and external partners to implement successful marketing initiatives.
• Utilize data analytics tools to measure and report on the performance of marketing campaigns.
• Provide insights and recommendations based on key performance indicators (KPIs) to optimise future strategies.

Skills

• Experience and strong knowledge of marketing strategy, creation and implementation and brand management, ideally with experience in a property finance environment
• Expertise in multiple social media platforms
• In-depth knowledge of SEO and keyword research
• Ability to deliver creative content (text, image and video), with the ability to implement an idea from conception through to completion.
• Good Knowledge of HTML
• Experience in using Mailchimp
• Familiarity with online marketing strategies and marketing channels
• Excellent communication skills
• Multitasking and analytical skills
• Experience meeting and exceeding social media KPIs.
• Good attention to detail.
• Minimum of 3 Years’ Experience

What’s on offer

Contributory Pension.

Office Based in Altrincham

Full Time 9am-5.30pm Monday - Friday

Job Type: Full-time

Salary: £29,000.00-£32,000.00 per year