Numeracy Campaign Manager

Charity People is delighted to be working exclusively with National Numeracy to recruit for a Campaign Manager to join their talented External Relations team and lead their award-winning campaigns, including National Numeracy Day.

You'll be joining the only independent charity in the UK dedicated to improving the nation's numeracy at a time when the profile of our charity and the numeracy issue is rising, particularly as the government begins to roll out a £560 million numeracy programme. As such, this is a fantastic opportunity within a small but ambitious and dynamic organisation making a real difference to people's lives and livelihoods.

Post: Numeracy Campaign Manager
Location: The charity offers a very flexible approach to working and this role can be undertaken on a hybrid working from home and office basis, with at least one day per quarter in the Brighton office. Applications from across the UK are welcomed.
Working Hours: Full time
Salary: £40,280

With a focus on driving public awareness of and engagement with the organisation's services, the Numeracy Campaign Manager will be responsible for delivering creative and results-driven campaigns that engage audiences, communities and organisations with the benefits of improving number confidence.

From honing campaign strategy to sparking collaboration with external organisations, individuals and ambassadors as well as delivering creative and engaging content this is a key role at the organisation and will play a pivotal role in how the organisation is viewed by the public and its partners.

About the role:

• Devise and deliver the campaigns strategy, reviewing and honing as necessary
• Deliver the organisation's annual awareness day, National Numeracy Day, and other campaigns, such as Number Confidence Week, throughout the year
• Lead and deliver events, content, celebrity activity, case studies, media and marketing for campaigns throughout the year
• Lead and deliver great collaborations with external organisations to further the organisation's campaign and charity aims
• Work with the Events & Celebrity Liaison Manager to ensure the positive engagement of current celebrity ambassadors with campaigns, and the development of new influencer relationships
• Oversee the campaign production process, ensuring timely delivery and smooth running across the campaign
• Build and maintain effective relationships across the organisation and with external stakeholders including the public, the media, funders and other partners
• Support the Head of Communications in managing the work of the team to deliver campaigns throughout the year
• Work with the Digital Engagement Manager to develop excellent digital marketing, web, email marketing, user experience, and content strategies for the campaign
• Continually improve the effectiveness of the organisation's campaigns, paying attention to measurement, evaluation and learning for evidence-based improvement and work with Data Team to ensure campaigns bring measurable impact

About you:

National Numeracy is looking for someone who is highly motivated with bags of initiative. Experience in the charity sector is not necessary, as long as you can show that you have relevant transferable skills and an understanding of what it takes to lead successful campaigns.

We'd love to hear from you if you have the following skills and experience:

• Proven experience of devising and delivering marketing campaigns
• Proven experience of managing complex projects, deadlines and workloads
• Ability to spot and cultivate collaborative opportunities
• Ability to work collaboratively with senior stakeholders and celebrities
• Ability to create simple, compelling messaging and narratives from complex information
• Experience of budget management
• Outstanding written and verbal communication skills and attention to detail
• Ability to build and maintain effective relationships across the organisation and with external stakeholders
• Desire to represent the charity as a spokesperson and at external events.
• Ability to prioritise and manage a varied workload as well as being highly organised and flexible in your approach

Key Dates

• Closing date for applications: Sunday 28th April
• First interviews: week commencing 6th May
• Second interviews: week commencing 13th May

If you'd like to be considered for this role please send your CV to Alice at Charity People to have an initial chat about the position.

Charity People actively promotes equality, diversity and inclusion. We match charity needs with skills and experience of candidates, irrespective of age, disability (including hidden disabilities), race, religion or belief, gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, or sexual orientation. We do this because we know greater diversity will lead to even greater results for the charities we work with.