Marketing Executive

Are you a passionate Marketing Executive ready to take the next step in your career? We're seeking a talented individual to join our client's dynamic team.

About the Company: Join a market leader in price and market access insights, providing support to pharma and biotech companies. A forward-thinking organisation committed to innovation and growth.

About the Role: Play a pivotal role in crafting and executing innovative marketing campaigns. Drive traffic, enhance brand visibility, and generate leads across various digital platforms. Support marketing programs from inception to completion, fostering collaboration within the team.

Key Responsibilities:

• Execute marketing programs from start to finish, leveraging internal support and driving collaboration.
• Support multi-channel lead generation programs, supporting growth of MQL’s, SQL’s, and overall opportunity pipeline.
• Grow the company's digital presence on social media (LinkedIn, Twitter).
• · Create content for social channels, website, blog, and emails.
• Implement lead nurture email programs, using marketing automation where necessary.
• Track, measure, and report on all digital marketing campaigns against specified metrics.
• Work collaboratively across the business to create joint marketing material.
• Build and execute inbound marketing strategy, attracting site traffic and nurturing leads.

Qualifications & Key Subject Matter:

• 3-5 years of experience in a marketing role for B2B platform and/or consulting services.
• Excellent communication skills and the ability to translate ideas into strategy.
• Strong understanding of digital marketing channels and a willingness to learn new skills.

Software / Tools Experience:

• Google Ads, Google Analytics.
• LinkedIn / Twitter PPC.
• HubSpot CRM and Email (bonus).
• WordPress or similar CMS.

Experience that would be beneficial:

• Events management experience.
• Experience in creating lead nurture campaigns.
• Adobe Creative Suite.
• Proven success in web content development, email marketing, content optimisation, ad campaigns, and social media.

Why Join?:

• Opportunity to develop an in-depth content strategy and contribute to successful campaign strategies.
• Engage with customer insights and market analysis.
• Great opportunity to develop the role and grow a Marketing team.
• Join a collaborative culture where your insights are valued by the senior leadership team.

If you're ready to make a tangible impact, we'd love to hear from you!

Join us in shaping the future of marketing within a company that values innovation and strategic thinking.

Don't miss out on this fantastic opportunity!