Leisure Marketing Specialist

About the role…

Are you a creative marketing professional with a passion for promoting leisure services and increasing user engagement? We are looking for a Leisure Marketing Specialist to join our team in West Oxfordshire on a part-time basis (22.2 hours per week across 3 days).

As a Leisure Marketing Specialist, you will take the lead in delivering local marketing strategies for our Council-owned leisure centres. Your role will involve devising, delivering, and evaluating targeted marketing campaigns across a variety of traditional and digital channels. By utilising a data-driven market segmentation approach, you will aim to increase user numbers and spend across our leisure portfolio.

In addition to your marketing responsibilities, you will also provide strategic advice to colleagues, partners, and senior managers on innovative marketing approaches. Building and maintaining effective relationships internally, externally, and with partners, media, and suppliers will be key to your success in this role.

If you have a proven track record in developing and implementing successful marketing campaigns and are looking to make a tangible impact on leisure services in West Oxfordshire, we want to hear from you. Apply now to join our team as a Leisure Marketing Specialist and help us drive growth and engagement in our leisure facilities.

• Relevant professional communications/ marketing qualifications, a degree in relevant subject area or relevant experience
• Demonstrable understanding and experience of effective marketing techniques, practices and current thinking including social media and other digital channels
• A proven track record of developing and implementing successful marketing plans, ideally within the leisure industry
• Monitoring and evaluating the effectiveness of campaigns to show a positive return on investment 

For more information about this role please see the Job Description/Person Specification.

• Ability to travel
• This post designated as politically restricted in accordance with the Local Government and Housing Act 1989. Politically restricted post holders are restricted from canvassing on behalf of a political party or for a person who is, or seeks to be, a candidate for election to a local authority, the House of Commons, or the European Parliament

Publica is a unique place to work – we’re a local government organisation with a twist! Publica wants to transform the way local services are delivered. To help do this we have started to fundamentally rethink the way we design our services in the digital era so that Publica is a customer focused organisation driven by real user needs.

• Agile working allowing a mix of home and office working
• Flexible working arrangements (depending on the role)
• 27 days paid annual leave (pro rata if you are working part time) plus bank holidays and an extra two volunteering days off a year for you to support a charity of your choice
• Health cash plan giving you cash back on health, dental and eye care
• Pension scheme with a good employer contribution of 5% of your earnings
• Employee Assistance Programme 24/7, providing positive, preventative and supportive advice and counselling to deal with everyday events and issues
• Cycle to work scheme
• Salary sacrifice car lease scheme with huge tax and NI savings to be made on electric cars
• Access to digital financial advice (covering your pension scheme, mortgages and other finances)
• Generous sickness cover above statutory entitlements
• Additional income protection, covering 50% of your salary for potentially a further five years if you are unable to work due to sickness or injury
• Life assurance, currently four times your annual salary

These are just a handful of the benefits that you can enjoy when you join us!

To apply for this position please click on "apply now" within this page to complete an application form and supporting statement together with your CV. Please tell us about your skills, knowledge, qualifications, experience and how they meet the criteria listed above and in the job description/person specification. It’s important that we’re a good fit for each other, so let us know what’s important to you and why you want to work for Publica Group Ltd.  Your CV will not be available to the hiring manager unless you are shortlisted for interview to assist with our non-biased screening process so please ensure you complete the application form in full.

It is important that our staff reflect the diversity of our community, and we therefore welcome and encourage applications from people of all genders and sexual orientation, those from Black, Asian, and other minority ethnic backgrounds, and those with disabilities.

Accredited of the disability confident scheme, we guarantee to interview all disabled applicants who meet the minimum criteria for the vacancy/ies - Please state this within your covering statement or in a separate email. 

Our organisation is committed to safeguarding the welfare of vulnerable adults, young people and children.  Safer recruitment practices are applied to all job vacancies

Safer recruitment practices are applied to all job vacancies. Successful candidates will be required to complete a pre-employment medical questionnaire; provide references;  proof of identity; nationality and immigration status; three years’ employment or education history (if applicable) and, in some cases, verification of criminal record.