Individual Giving Manager

Merrifield Consultants are delighted to be partnering with the DEBRA, the national charity and patient support organisation for people living with the rare, extremely painful, genetic skin blistering condition, Epidermolysis Bullosa (EB). Following the huge success of DEBRA's Life Free of Pain appeal, the charity are now looking for an experienced Individual Giving Manager to steward and grow relationships with over 35,000 new supporters. This role is crucial in ensuring DEBRA can continue to support those affected by EB effectively.

Role: Individual Giving Manager

Reports to: Director of Fundraising

Location: Bracknell, Berkshire

Terms: Full time, permanent, hybrid (number of days in the office negotiable)

Salary: Circa £43k depending on experience

DEBRA was initially established as a patient support group in 1978 but has since grown into a national organisation supporting more than 3,800 members, to include people living with EB, relatives, partners, or carers of someone with EB, healthcare professionals and researchers who work with EB. The charity delivers community support, respite and specialist healthcare, as well as funding essential research to tackle this devastating condition.

The Individual Giving Manager will be a crucial member of DEBRA's Fundraising team, helping to grow and develop income generated by the Life Free of Pain Appeal, with particular reference to support gained via a channel swim undertaken by footballing legend and DEBRA's Vice President Graeme Souness in May 2023.

Role Responsibilities

The post-holder will be responsible for developing and implementing strategies for individual giving, including fundraising appeals, regular giving campaigns, legacies, charity lottery, and community fundraising. You will also work to manage and grow DEBRA's portfolio of individual donors, ensuring a high level of donor engagement and satisfaction whilst creating compelling fundraising campaigns tailored to various donor segments, focusing on both acquisition and retention. Leveraging digital tools and platforms to enhance donor engagement and acquisition is another key area of responsibility to include email marketing, social media campaigns, and other digital fundraising opportunities like Facebook birthday fundraising.

Skills and Experience needed:

• Proven experience in managing individual giving programmes within the charity sector, with a track record of achieving income targets.
• Understanding of fundraising principles and practices, particularly in the context of individual giving.
• Strong digital proficiency across all digital fundraising areas, including email marketing, social media fundraising, and online fundraising platforms.
• Excellent communication skills, with the ability to create compelling and persuasive fundraising materials.
• Strong analytical skills, with experience in using data to drive decision-making and strategy.
• Proficient in CRM systems and management of fundraising data.

We're also looking for someone who can demonstrate true commitment to the values and mission of DEBRA UK, with a passion for making a tangible impact on the lives of individuals and families affected with EB.

Closing date for applications: Thursday 23rd May

1st stage Interviews: w/c 3rd June

2nd stage interviews: w/c 10th June

To make an enquiry or to apply please contact Emma Bell at Merrifield Consultants: . We look forward to hearing about your interest in this exciting opportunity!

We practice a diverse and inclusive recruitment process that ensures equal opportunity for all we work with, irrespective of race, sexual orientation, mental or physical disability, age or gender. As an organisation, we encourage applications from all backgrounds and will ensure measures are met when required, to allow a fair process throughout.