Head of Marketing

Do you want to work with a drinks brand who is a driving force in one of the fastest growing categories in mainstream retail?

Are you a high performing marketing professional with a track record of scaling challenger brands?

The Advocate Group is currently representing a high growth drinks brand which is leading the charge in delivering the most exciting, effective and accessible products in an emerging category!

Key Responsibilities:

• Develop and execute the strategic brand & marketing plans (1-3 year), staying consistent with overall company vision and strategy.
• Understand the category and target consumer trends, using insights to inform your strategy.
• Own, manage and develop the brand bible and brand world, ensuring brand communications are consistent across all touchpoints.
• Oversee both consumer and trade marketing plans, optimising budget allocation and ROI.
• Plan and execute product launches, from conceptualisation to market entry.
• Lead a small but dynamic marketing team, driving a high performance culture to achieve marketing goals.

About You:

• Proven experience in scaling FMCG brands through customer acquisition, awareness and trial initiatives.
• Blue chip FMCG experience could be beneficial, but needs to be able to flex approach to a scaling business.
• Multi channel mindset with a consumer centric approach.
• An ambitious leader with ability to mentor and inspire team members.
• Strong stakeholder management skills, both internally and externally.

Benefits:

• 28 days annual leave + bank holidays.
• Work anywhere in the world for 2 weeks a year!
• Hybrid working.
• Annual wellness trip.
• Free product allowance.

If the role and responsibilities sound like a good fit for you, then I’d love to speak to you!

Please get in touch with Erin Lewis or click “Apply Now” to be considered for this vacancy.

Call:

Email:

The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors.

We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.