Event Sales Executive

Are you a dynamic and results-oriented individual with a passion for sales and events? Our client, a leading player in the entertainment industry, is currently seeking an enthusiastic Event Sales Executive to join their team (Midlands Based). If you thrive in a fast-paced environment and enjoy building relationships with clients, this could be the perfect opportunity for you!

Overview of the Role: As an Event Sales Executive, you will play a pivotal role in driving revenue growth through promoting business-to-business opportunities within the education sector and small to medium-sized companies. Reporting to the UK Sales Manager, you will be responsible for developing and implementing sales strategies, managing client relationships, and coordinating flawless execution of events across the national territory.

Main Duties:

• Develop and implement a sales and marketing strategy to increase private group bookings across all locations.
• Analyse sales activity and suggest improvements in marketing communications.
• Support the UK Sales Manager by attending trade exhibitions, events, and handling administrative duties.
• Oversee event planning, manage client expectations, and coordinate with internal teams for successful event execution.
• Proactively identify new sales leads, arrange meetings with clients, and manage the full sales cycle.
• Report competitor activity to the UK Sales Manager and develop strategies to stay competitive in the marketplace.
• Achieve annual sales targets for incoming leads, sales conversion rates, and new business generation - 70% base/incoming leads and 30% new business.
• Provide after-sales service to previously booked events/corporate clients and promote upcoming events.
• Report sales results to the National Sales Manager on a regular basis.

Ideal Candidate:

• Minimum 2 years of sales and customer service experience, ideally in a B2B role within the Leisure & Hospitality industry. (Desired but not essential)
• Strong time-management skills and ability to work towards targets.
• Sound knowledge of sales and negotiation processes.
• Excellent communication and presentation skills.
• Strong attention to detail and analytical abilities.
• Resilient, highly driven, and self-motivated with a desire for personal growth.
• Full UK driving licence, own car, and willingness to travel nationally with occasional overnight stays.

Qualifications and Training:

• Degree in Business, Management, or Marketing desired but not essential.
• Customer Service or Sales NVQ desired but not essential.
• Training in customer service, negotiation, selling skills, leadership, and time management preferred.

Benefits:

• Flexible working hours, with core hours from 10am to 6pm, Monday to Friday.
• Quarterly bonus structure based on sales revenue targets.
• Opportunities for personal and professional development within a reputable and ambitious company.

If you are interested in this role, please apply with an updated CV and someone will be in touch.

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Macildowie is a specialist recruitment consultancy with a rich history of enhancing the careers of professionals across the Midlands and the Northern Home Counties. We have an unrivalled understanding of the local market place and recruit for the majority of the region's premier employers. To search for all of our live jobs please visit us at macildowie.com.