Digital Media Strategist
Posted 15 April by
Trinity Resource Solutions
KEY RESPONSIBILITIES
- Planning, measuring, and optimising digital and social media campaigns.
- Keep up to date with the latest digital ad formats, digital media ecosystems and ad serving technology developments.
- Provide digital expertise to assist clients and the broader agency strategy team, specialising in analytics, dashboards, and tag management.
- Media and audience research.
- Setting KPI’s and optimise campaign performance.
- Verifying media requirements and delivering assets to media entities, publishers, or platforms as per their specifications and within deadlines.
- Keep up with digital and social media trends and apply it to regulated markets.
- Excellent understanding of Google Analytics and AdWords suite, including Data Studio and Tag Manager.
- Ability to undertake digital media research.
- Ability to report on digital media campaigns using LinkedIn, Facebook, Twitter, Instagram, TikTok and other platforms.
- Collaborate with clients to provide media/content solutions.
- Numerical and commercially aware.
- Proficient in Microsoft Office.
- Previous experience working within an agency.
- Attention to detail.
Reference: 52472877
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