Content Writer

We have partnered with an established Technology Organisation which are committed to lead the charge in defining and evolving the brand strategy through captivating content.

In this excellent new opportunity you will be developing and driving creative solutions for multi-channel campaigns, driving growth and reaching new heights with your content marketing skills.

This will be working within the IT industry which is partnered with private and public sector clients for over the previous 20+ years. They are a company which is now in the next phase of growth, which has been supported by external investment which this role will be key in achieving future goals.

The business works between an office in Salford Quays and hybrid working. For the successful candidate the benefits include 25 days holiday with the option to buy and sell more, an additional day off for your birthday, access to healthcare cashback, quarterly social events, salary sacrifice schemes and others.

What you will do:

• Plan and build content strategy
• Craft content for all channels, make engaging content for emails, social media, website and video
• Collaborate with everyone
• Optimize SEO
• Storytelling for sales, using narratives to showcase the strengths in proposals.
• Track trends and adapt: Discover new content opportunities and adjust strategies as needed.
• Partner with influencers: Build relationships to reach a wider audience.
• Follow regulations, which will ensure all content adheres to industry rules.
• Identify and apply for relevant industry awards
• Define brand voice: Create clear guidelines for how the business communicates.
• Consistent messaging to ensure everyone uses the same voice across all platforms.
• Track results: Use data to measure content success and improve ROI.
• Support sales: Work with the sales team to ensure consistent messaging.

What we are looking for:

• Proven track record in B2B content creation, ideally within an agency or in-house setting.
• Master wordsmith with the ability to craft clear, compelling, and persuasive content.
• SEO savvy, understanding how to optimise content for search engines.
• Tech-savvy, using content management systems such as WordPress, social media platforms, and analytics tools like a pro.
• Project management skills juggling multiple projects with ease.
• You will be organised, have great people skills and be delivery focused

It would be ideal if you understand the IT Services Industry. To be considered for this please apply with an update CV using the apply button.