Average Copywriter salary in City of London

*** Please note that this is an onsite role and you will be required to be in the London office 5 days per week *** OPTO is a pioneering thematic investment app, recently launched in the US, with a mission to revolutionise the retail investment industry. Our platform aims to support long-term wealth creation, automating portfolio management, and highlighting powerful secular trends including AI, Robotics, and Blockchain. Our approach sets us apart from both traditional incumbents, and newer entrants who have gamified the investment process. Incorporated last year as a subsidiary of CMC Markets, OPTO embraces a start-up culture, offering a dynamic and collaborative working environment. Our small, high-performing, cross-functional team values impact and innovation, providing each member with significant responsibility and the opportunity to grow, develop their career, and drive real change. Role and Responsibilities As a Marketing Executive at OPTO, you will play a crucial role in shaping and executing our marketing strategy. Your key responsibilities will include: Managing the Customer Lifecycle, using Braze to coordinate eCRM efforts to publish email, in-app, and push notifications to retain, engage and activate users.Improving messaging during onboarding to optimise conversion at each stage of the funnel.Implementing effective audience segmentation to ensure targeted communications are delivered to users and prospects at the relevant stage of the funnel.Generating innovative and novel product marketing ad campaign ideas to promote the OPTOapp, with proposals submitted to the Head of Content Marketing & Product Lead for approval.Project managing campaigns to ensure marketing efforts are delivered efficiently, to an agreed deadline, and with maximum impact.Reporting on marketing campaigns to monitor performance, suggest improvements, and to present findings to the rest of the team.Securing and managing external partnerships, including affiliates, influencers, and industry thought-leaders.Conducting audience research, organising user interviews, and synthesising findings to develop a deep understanding of OPTO’s audience.Assisting on the set up and management of paid campaigns across all major social media channels, including X, LinkedIn, Instagram, YouTube, and Reddit.Assisting in the publication of organic campaigns/posts on the aforementioned social media channels.Contributing to the publication of top-of-the-funnel content for lead generation, requiring a basic understanding of SEO.Working with AI tools like ChatGPT to optimise productivity. Key Experience The ideal candidate will possess: 2-3 years of marketing experience, with a background in Investments or Fintech.Excellent copywriting skills.Proven experience in project managing complex marketing campaigns across multiple channels, requiring coordination with various cross-functional teams.Competence in marketing fundamentals, including personas, customer insight development, and executing go-to-market campaigns.The ability to combine creativity with strategic and commercial thinking, using data to optimise towards key performance indicators (KPIs).A track record in consumer marketing and a solid understanding of channels used for acquiring and retaining customers.Demonstrated ability to analyse and distill data into actionable insights to inform campaign strategy and product development. Experience in market research is a plus.A genuine interest in Investments and/or Fintech. CMC Markets is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of gender, sexual orientation, marital or civil partner status, gender reassignment, race, colour, nationality, ethnic or national origin, religion or belief, disability, or age.

Freelance Copywriter | London or Remote | 1 day a week Harmonic get great people and great organisations to work in tune together. As Copywriter, you will help contribute to the voice of the brand, creating copy for use throughout the business and across its platforms. About Harmonic: Harmonic supply the finance and operations professionals who make our clients brilliant. We work with some of the most exciting organisations in Europe, ranging from ground-breaking technology start-ups (Fintech, Software, AI, Robotics, Electronics, BioTech) and record labels through to major fashion labels, vegan food start-ups, leading furniture designers and media businesses. The recurring theme across our customers is 'non-corporate' businesses: if a company aren't innovative and values-driven, then they aren't the right fit for us. Led by Charlie Walker, the youngest-ever recipient of the prestigious Recruitment International 'Entrepreneur of the Year Award' and a judge for the Great British Business Awards, Harmonic is our founder's second business (having built his first to a £30 million turnover operation aged just 24 back in 2008). Charlie is also regarded as a thought leader within the London business community and is often asked to speak on topics including Leadership and Values In Business. He and his co-founder Fin Glanvill are passionate about operating working cultures where values underpin everything. And where colleagues are rewarded for what they have contributed to the growth of the business. The Role: We are seeking a true wordsmith with a genuine love of producing creative copy whilst operating a relaxed, honest and fluid writing style. You will be proactive, have excellent attention to detail and outstanding written skills. All the duties listed below will be completed on an ad hoc basis. You will initially be expected to work 1 day per week. Duties: Creating engaging copy to be used business wide, covering a range of industries & target audiencesCommunicating the company tone of voice at all times and across all areas of the business, both internally and outbound contentWriting both technical and creative contentWorking with and supporting the marketing & wider team on projects as needed Experience and requirements: First class copywriting skillsMinimum 3 years experience working in a similar roleOutstanding written skillsExcellent attention to detail and strong organisation skillsAbility to hit monthly deadlinesUniversity degree within Media, Marketing, English or Journalism (not essential but preferred) Salary: Up to £175 per day If this sounds like it could be of interest, then please get in touch with or apply online. At Harmonic, we are dedicated to fostering an inclusive and equitable workplace. We actively welcome applications from individuals of all backgrounds and assure you that every candidate will be thoughtfully considered for the roles we represent, without regard to race, religion, gender expression, disability, or sexual orientation.

Freelance Copywriter | London or Remote | 1 day a week Harmonic get great people and great organisations to work in tune together. As Copywriter, you will help contribute to the voice of the brand, creating copy for use throughout the business and across its platforms. About Harmonic: Harmonic supply the finance and operations professionals who make our clients brilliant. We work with some of the most exciting organisations in Europe, ranging from ground-breaking technology start-ups (Fintech, Software, AI, Robotics, Electronics, BioTech) and record labels through to major fashion labels, vegan food start-ups, leading furniture designers and media businesses. The recurring theme across our customers is 'non-corporate’ businesses: if a company aren’t innovative and values-driven, then they aren’t the right fit for us. Led by Charlie Walker, the youngest-ever recipient of the prestigious Recruitment International'Entrepreneur of the Year Award’ and a judge for the Great British Business Awards, Harmonic is our founder’s second business (having built his first to a £30 million turnover operation aged just 24 back in 2008). Charlie is also regarded as a thought leader within the London business community and is often asked to speak on topics including Leadership and Values In Business. He and his co-founder Fin Glanvill are passionate about operating working cultures where values underpin everything. And where colleagues are rewarded for what they have contributed to the growth of the business. The Role: We are seeking a true wordsmith with a genuine love of producing creative copy whilst operating a relaxed, honest and fluid writing style. You will be proactive, have excellent attention to detail and outstanding written skills. All the duties listed below will be completed on an ad hoc basis. You will initially be expected to work 1 day per week. Duties: Creating engaging copy to be used business wide, covering a range of industries & target audiencesCommunicating the company tone of voice at all times and across all areas of the business, both internally and outbound contentWriting both technical and creative contentWorking with and supporting the marketing & wider team on projects as needed Experience and requirements: First class copywriting skillsMinimum 3 years experience working in a similar roleOutstanding written skillsExcellent attention to detail and strong organisation skillsAbility to hit monthly deadlinesUniversity degree within Media, Marketing, English or Journalism (not essential but preferred) Salary: Up to £175 per dayIf this sounds like it could be of interest, then please get in touch or apply online.