Average Brand Manager salary in the UK

Brand Manager – Lifestyle | Sport | FMCGNorth London - On-siteReady to reimagine a legacy brand for a new generation? We're hiring a Brand Manager to drive campaigns that connect with younger, culturally engaged audiences. If you live and breathe brand strategy and storytelling—and want to shape the future of a product-led business—this could be your next big move.?? What you'll do:Own the brand campaign calendar, activating across seasonal launches and evergreen platformsDrive multi-channel campaign execution across digital, retail, and experiential touchpointsCollaborate with product, design, and commercial teams to build compelling narrativesWork alongside athlete ambassadors and social media teams to bring the brand to lifeBrief and manage creative content, toolkits, and brand assets for internal and partner useExperiment with generative AI tools to accelerate content creation and copywritingTrack performance across channels, optimizing for reach, engagement, and impact?? You bring:4+ years' experience in brand marketing—ideally in lifestyle, fashion, FMCG, or sportA natural mix of strategy, storytelling, and executionHands-on experience with ambassador/influencer campaigns and brand partnershipsStrong creative briefing skills and familiarity with performance and social teamsA sharp instinct for brand architecture, tone, and identityComfort with AI tools, marketing tech, and turning data into action? Bonus: You love working in fast-paced environments where creativity meets commerce. A passion for sport or niche consumer cultures is a welcome plus!?? Full-time | UK HQ | £40K - 50K?? Be part of something exciting. Apply now or share with someone who’d love this brief.

Brand Ambassador - Belgium/Luxembourg Location: Belgium/Luxembourg (Field-Based Role covering both areas)Salary: €38,000-€40,000 + 25% Bonus + Car Allowance + Excellent Benefits Package Our client is a dynamic, family-run wine and spirits company known for its unique and eclectic portfolio of premium brands. With five successful and distinctive brands under their belt, they have cultivated a strong international presence, partnering with affiliates globally to distribute and activate their products. As the business continues to grow across Italy, they are now seeking a Brand Ambassador to elevate their presence across Belgium and Luxembourg, working with high-energy on-trade accounts and developing relationships that bring the brands to life on the ground. Key Requirements We are seeking an energetic and commercially driven Brand Ambassador with proven success in on-trade sales and brand activation. You will bring a strong understanding of the alcohol beverage industry, the ability to thrive in a field-based role, and the confidence to build partnerships that generate results. Essential: Sales experience in the alcohol beverage or food industryDemonstrated success in on-premise activation and wholesaler engagementStrong interpersonal and relationship-building skillsHighly self-motivated, hands-on, and capable of working autonomouslyExperience managing trade marketing initiatives and client-facing promotionsBased in Belgium or Luxembourgwith extensive travel across Fluent in English and Flemish/Dutch with a good working knowledge of FrenchFull driving licence Desirable: Existing network in Belgium/Luxembourgon-trade (bars, restaurants, nightclubs)Prior experience with importers or distributors in the alcohol sector Role & Responsibilities Reporting to the International Sales Director and working alongside the Regional Market Manager, this is a high-impact, field-based role focused on both commercial delivery and brand building. Key responsibilities include: Developing distribution and visibility via tastings, incentives, and brand activationsDriving volume growth through engagement campaigns in key accountsBuilding and managing strong relationships with wholesaler partners and their sales teamsGenerating new business through 20+ account meetings per week which may include hosting parties and tastings at evenings and weekendsCreating and executing activation programmes across bars, restaurants, and nightlife venuesSupporting pricing strategies and ensuring brand consistencyAllocating one day per week to administrative tasks; spending the rest in the fieldRepresenting the brand at trade shows, sales meetings, and industry eventsRotating across sub-regions monthly to maximise market coverageExpected to work from home on Monday to deal with admin, expenses, diary management etc and travel the rest of the week Package & Benefits Base Salary: €38,000-€40,000Bonus: Up to 25% performance-basedTravel Expenses: €1,000-€1,500/monthCar Allowance: €400-€500/monthTechnology Support: Up to €1,000 for laptopAccess to annual sales conferences, a fun and high-energy culture, and the chance to be part of a purpose-driven premium brand portfolio Selection Process Initial Interview (via Teams) with the International Sales Director and Brand Ambassador - Belgium/LuxembourgSecond Interview with the International Sales DirectorFinal Stage: Completion of a DISC personality assessment

Brand Ambassador - Belgium/Luxembourg Location: Belgium/Luxembourg (Field-Based Role covering both areas)Salary: €38,000-€40,000 + 25% Bonus + Car Allowance + Excellent Benefits Package Our client is a dynamic, family-run wine and spirits company known for its unique and eclectic portfolio of premium brands. With five successful and distinctive brands under their belt, they have cultivated a strong international presence, partnering with affiliates globally to distribute and activate their products. As the business continues to grow across Italy, they are now seeking a Brand Ambassador to elevate their presence across Belgium and Luxembourg, working with high-energy on-trade accounts and developing relationships that bring the brands to life on the ground. Key Requirements We are seeking an energetic and commercially driven Brand Ambassador with proven success in on-trade sales and brand activation. You will bring a strong understanding of the alcohol beverage industry, the ability to thrive in a field-based role, and the confidence to build partnerships that generate results. Essential: Sales experience in the alcohol beverage or food industryDemonstrated success in on-premise activation and wholesaler engagementStrong interpersonal and relationship-building skillsHighly self-motivated, hands-on, and capable of working autonomouslyExperience managing trade marketing initiatives and client-facing promotionsBased in Belgium or Luxembourgwith extensive travel across Fluent in English and Flemish/Dutch with a good working knowledge of FrenchFull driving licence Desirable: Existing network in Belgium/Luxembourgon-trade (bars, restaurants, nightclubs)Prior experience with importers or distributors in the alcohol sector Role & Responsibilities Reporting to the International Sales Director and working alongside the Regional Market Manager, this is a high-impact, field-based role focused on both commercial delivery and brand building. Key responsibilities include: Developing distribution and visibility via tastings, incentives, and brand activationsDriving volume growth through engagement campaigns in key accountsBuilding and managing strong relationships with wholesaler partners and their sales teamsGenerating new business through 20+ account meetings per week which may include hosting parties and tastings at evenings and weekendsCreating and executing activation programmes across bars, restaurants, and nightlife venuesSupporting pricing strategies and ensuring brand consistencyAllocating one day per week to administrative tasks; spending the rest in the fieldRepresenting the brand at trade shows, sales meetings, and industry eventsRotating across sub-regions monthly to maximise market coverageExpected to work from home on Monday to deal with admin, expenses, diary management etc and travel the rest of the week Package & Benefits Base Salary: €38,000-€40,000Bonus: Up to 25% performance-basedTravel Expenses: €1,000-€1,500/monthCar Allowance: €400-€500/monthTechnology Support: Up to €1,000 for laptopAccess to annual sales conferences, a fun and high-energy culture, and the chance to be part of a purpose-driven premium brand portfolio Selection Process Initial Interview (via Teams) with the International Sales Director and Brand Ambassador - Belgium/LuxembourgSecond Interview with the International Sales DirectorFinal Stage: Completion of a DISC personality assessment