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Sell Engagement - CPD Course

5-in-1 Bundle | CPD Accredited | Interactive Learning Materials | Free PDF Certificate | Tutor Support | Lifetime Access


Cambridge Open Academy

Summary

Price
£35 inc VAT
Study method
Online
Duration
5 hours · Self-paced
Access to content
Lifetime access
Qualification
No formal qualification
CPD
10 CPD hours / points
Certificates
  • Certificate of Completion (PDF) - Free
  • Certificate of Completion (Hard Copy) - £9.99
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

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Overview

Did you know, the average person sees over 5,000 ads daily? How will yours break through the noise? In today's digital age, attention is the new currency. Customers are bombarded with messages, and standing out requires more than just a catchy slogan. This CPD-accredited course, "Sell Engagement," equips you with the knowledge and skills to captivate your audience and drive real results.

Learning Outcomes:

  • Master the basics and processes of marketing, laying a strong foundation.
  • Understand the strategic nuances that guide effective marketing decisions.
  • Explore market environments and segmentation to tailor campaigns for maximum impact.
  • Decode consumer buying behaviour, a crucial aspect of any successful marketing strategy.
  • Delve into business markets, refining your understanding of B2B buying dynamics.
  • Grasp the essentials of product and branding strategies for a lasting market presence.
  • Navigate the intricate web of marketing channels and integrated communications for a cohesive approach.
  • Develop a deep understanding of advertising, sales promotion, personal selling, and public relations.

This Bundle Consists of the Following Courses:

  • » Course 01: Sell Engagement - CPD Course
  • » Course 02: Digital Marketing - Growth Hacking Techniques - Online Course
  • » Course 03: Anti-Money Laundering (AML) Training
  • » Course 04: Sales Skills
  • » Course 05: Learn with Case Study - Retail Management

Certificates

Certificate of Completion (PDF)

Digital certificate - Included

Once you have successfully completed the course, you will receive a CPD Accredited PDF certificate completely free of cost as a proof of your accomplishment.

Certificate of Completion (Hard Copy)

Hard copy certificate - £9.99

Note: Delivery of hardcopy certificate is free within the United Kingdom. However, to obtain a hardcopy certificate, international students have to pay £19.99 for the shipment to their designated address.

CPD

10 CPD hours / points
Accredited by CPD Quality Standards

Course media

Description

Embark on a journey through the intricate landscape of marketing with our CPD course. From the foundational principles in Modules 01 and 02 to the advanced strategies explored in Modules 13 to 17, this course leaves no stone unturned. Immerse yourself in the diverse facets of marketing, from understanding consumer behaviour to crafting effective advertising campaigns. No prior industry expertise is necessary – just a desire to master the art of selling engagement. Join us and unlock the secrets behind successful marketing campaigns!

Course Curriculum:

  • Module 01: Basics of Marketing
  • Module 02: The Process of Marketing
  • Module 03: Strategic Marketing
  • Module 04: Marketing Environment
  • Module 05: Market Segmentations
  • Module 06: Consumer Buying Behaviour
  • Module 07: Business Markets and Buying Behaviour
  • Module 08: Marketing Research
  • Module 09: Product Strategy
  • Module 10: Branding Strategy
  • Module 11: Product Life Cycle
  • Module 12: Pricing Strategy
  • Module 13: Marketing Channels
  • Module 14: Integrated Marketing Communications
  • Module 15: Advertising and Sales Promotion
  • Module 16: Personal Selling and Public Relations
  • Module 17: Direct and Digital Marketing

Who is this course for?

  • Marketing professionals seeking to enhance their theoretical understanding.
  • Business students eager to delve into the complexities of marketing.
  • Entrepreneurs aiming to develop a strategic approach to product promotion.
  • Anyone fascinated by the psychology behind consumer buying decisions.

Career path

  • Marketing Coordinator: £22,000 - £28,000 per year
  • Brand Manager: £35,000 - £50,000 per year
  • Market Research Analyst: £25,000 - £40,000 per year
  • Advertising Account Executive: £20,000 - £28,000 per year
  • Public Relations Specialist: £25,000 - £45,000 per year
  • Digital Marketing Manager: £30,000 - £60,000 per year

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.