ONLINE Social Media Marketing course ONLY 19

Certificate

Upon successful completion of this course, students will be awarded a Certificate of Achievement. This should help validate their learning experience and skill, and can be used as a resume builder.

Course Format

This course consists of several modules, each of which is self-contained. This ensures that students can easily get the information they need when they need it.

Students can completely access the course using a PC/laptop. Our learning management system (LMS) is 24/7, the LMS itself is accessible online and operational everyday at any time, students have the freedom to tailor their study time around their existing schedules.

Course Duration

Estimated duration of completion for this course is 40 hours. Such number of hours may be cut shorter or may take longer depending on the students’ pace of learning and ability to take in information. Also, students’ may choose to study the modules over several sessions or complete the entire course in one sitting.

One year full access will be given to students who intend to take the course. The students can then define the pace at which they will complete all modules within the above mentioned period.

Career path

– Develop or fine-tune your knowledge and skills to achieve career progression

– Gain background in your chosen career

– Improve promotional opportunities or transition to a new profession

– Enable you to achieve personal enrichment

– Help build your CV

– Show your commitment to lifelong learning

What’s trending? Who doesn’t have any exposure to social media? In a short period of time social media has gained a wide and vast number of users. Men and women of all ages are exposed in what we call social media marketing that focuses on gaining attention and traffic from customers or potential customers for brand exposure.

Description

Social media marketing strategy is to create content that attracts attention and encourages readers to share across social networks to broaden customer reach and possibly draw new customers to the website.

At the end of this course, students shall learn how to:

(1) understand social media;

(2) be familiar with social media marketing using Facebook, LinkedIn and Twitter;

(3) understand propriety and politeness in social media marketing;

(4) promote social media marketing on YouTube;

(5) learn the significance of Google+ in SEO;

(6) uphold social media marketing success on pinterest, vine and instagram and

(7) learn of the success of social media marketing on websites.

To achieve these goals, this course shall make use of interactive materials to present the concepts of the topics to be discussed. Assessments shall be done after the entire course to check for knowledge retention and understanding.

Getting direct feedback from customers or potential customers is possible through social media marketing. It is also a form of advertising and advertisements should not be misleading or deceptive.

The Course Units:

-The Basics of Social Media
-Online Detail Safety
-What is Social Media?
-Facebook and Social Media Marketing
-Marketing Application: Facebook
-LinkedIn and Social Media Marketing
-On Creating Your Personal Profile
-On Creating Your Headline
-Account Set-Up
-Social Media Marketing Code of Conduct
-On LinkedIn and Building Networks
-Youtube and Social Media Marketing
-The Merits of Video
-Twitter and Social Media Marketing
-Exploring Twitter
-Social Media Marketing Dos and Don’ts
-Where to Go from the Original Content
-On Google+’s Role in SEO
-Why Choose Google+?
-The Google+ Account Holders
-Pinterest, Vine, Instagram and How to Gain Social Media Marketing Success
-The Basics of Online Scrapbooking
-The Pinterest Page Set-Up
-On Websites and Social Media Marketing Success
-For a Maximized, Productive Website

This course does not work on Tablets and Mobile Phones.

Currently there are no Q&As for this course. Be the first to ask a question.