Online Digital Marketing Strategies Course
MLP Learning
Summary
Overview
What is This Course About?
The Online Digital Marketing Strategies Course shows how high impact digital marketing can be developed and implemented to establish a brand, reach target market, and drive sales and profits. It starts out with the basics, explaining what digital marketing is and how to get started with the endeavour. It then covers different kinds of digital marketing, including search engine marketing, display advertising, email promotion, mobile marketing and social media marketing. The course discusses the main features of each marketing method and platform and how they can be set up, managed and used to learn about potential customers, reach out to target audience, and get the message out.
With more people using electronic media to find products and services and connect and communicate with brands, digital marketing is an important tool that businesses need in their marketing arsenal. To get the most out of it, however, it is necessary to know a few basics. With this course, students will be introduced to the world of digital marketing and learn various methods and strategies to establish presence online, promote business creatively and produce marketing campaigns that work.
CPD
Description
Who is it Ideal for?
The course is a great starting point for individuals who are keen to build their digital marketing knowledge and skills. It is also an ideal primer for those who are involved in doing marketing or promotional work for their companies as well as those who are running their own business and would like get their message across. To be specific, this course will be valuable for people interested to step into roles such as:
- Marketing assistants
- Market researchers/analysts
- Social media specialists
- Content managers
- Public relation officers
- SEO specialists
- Mobile marketers
- Email marketers
What are the Aims of the Course?
By the end of this course, students will be able to:
- Explain digital marketing and its core concepts and benefits.
- Demonstrate ability to work with various digital marketing tools and platforms.
- Make use of different methods and strategies to develop and implement digital marketing campaigns.
- Construct digital marketing strategies to achieve specific goals.
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Legal information
This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.
