Marketing Diploma Course - CPD Accredited

The CPD certified marketing diploma is an essential tool for anyone who is interested in marketing and advertising. This diploma can help you progress in your career as there is an industry demand for these qualifications to help companies boost their branding and improve their revenue.

Introduction to the Marketing Diploma

The marketing diploma is broken into fifteen easy to study modules which are brimming with valuable information, tips and advice relating to this exciting and interesting industry. The course will provide you with a good foundation when starting out in the marketing industry.

The marketing diploma is offered as an online study course, which enables you to study from home and at your own pace. On successful passing of the test you will be awarded with your certificate, which can be downloaded and printed immediately.

Key features about our Marketing Diploma

> Lifetime Access to your course

> The price you pay Reed is for the whole course – no hidden fees

> CPD Certificate upon successful completion

> Tutor Support Monday – Friday

** When purchasing this course you will be eligible to apply for the XO Student Discount Card!! You can save on brands such as New Look, Disney, ASOS, Hotels, Miss Selfridge , Domino’s and many more.**

What you Will Learn

This information packed course is broken down into fifteen modules, which you can study at any time using any device, as long as you are connected to the internet. Some of the things you will learn from this course include:

• Know the definition of marketing
• What you can expect from marketing
• Learn what makes marketing so important to companies around the world
• Gain insight into where you can use marketing to help your business grow
• Know where to begin when it comes to effective marketing
• Identify the fundamentals of marketing
• Get a good understanding on marketing strategy
• Know the disadvantages of not fully understanding marketing fundamentals
• Learn the differences between needs and wants in customers
• Identify the needs of your customers
• How to identify customer information for marketing
• Gain valuable insight into the marketing environment
• Understand your competitors
• Learn the different forms of marketing
• Know the key forms you need to be aware of when it comes to your marketing efforts
• Identify how to select the best forms based on your particular company
• Tips on mistakes to avoid when it comes to forms of marketing
• Get to know the four Ps of marketing
• Understand offline marketing
• Why you should be including offline marketing in your marketing strategy
• Get an understanding of online marketing
• Learn how to create a marketing plan
• Know why you need a marketing plan
• Understand how to set your marketing budget
• Learn how to get the most out of your marketing budget
• Know the mistakes to avoid at all costs when it comes to marketing
• Get insight into valuable marketing tools you can start using today
• Points to remember when it comes to marketing

Benefits

There are numerous benefits to choosing to complete the marketing diploma, whether you want to enjoy a career in marketing or you own your own business and are looking for ways to boost your brand visibility.

Some of the benefits you can expect when taking the marketing diploma include:

• Online access to all fifteen modules at any time
• Modules compatible with most devices
• Online support
• Lifetime access to modules
• Easy to manage modules
• Chance to improve knowledge and start using what you have learned without delay
• Fast track your career
• Certificate can be verified online

Course Modules/Lessons

Module 1: Marketing – Its Definition and Reasons for its Use

Module 2 : The Importance of Marketing and its Roles

Module 3 : The Fundamentals of Marketing

Module 4 : Understanding Customer Needs for Marketing Purposes

Module 5 : Getting to Grips with the Marketing Environment

Module 6 : The Different Forms of Marketing

Module 7 : The Four P’s of Marketing

Module 8 : Offline Marketing

Module 9 : Online Marketing

Module 10 : Creating a Marketing Plan

Module 11 : Dealing with Budget Restraints and Getting Value for Money

Module 12 : Evaluating the Success of the Marketing Plan

Module 13 : Key Mistakes to Avoid Making with Marketing

Module 14 : Important Marketing Tools to Use to Your Advantage

Module 15: Key Bullet Points for Anybody to Keep in Mind About Marketing

There is no experience or previous qualifications required for enrolment on this course. It is available to all students, of all academic backgrounds.

Our Course is fully compatible with PC’s, Mac’s, Laptop, Tablet and Smartphone devices. Now more than ever people are using the internet while on the move so our course has been designed to be fully compatible on tablets and smartphones so you can access your course on wifi, 3G or 4G.

There is no time limit for completing this course, it can be studied in your own time at your own pace.

All tests are online and are taken either during or after the course, these are included in the price.

With experience, you could become a marketing manager.

You could also become a freelance marketing consultant, or move into areas like advertising, sales or public relations.

Currently there are no Q&As for this course. Be the first to ask a question.