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BTEC Level 3 in Social Media for Business


Digital Marketing Mentor Ltd

Summary

Price
Enquire to get more info on pricing
Study method
Classroom
Duration
Part-time
Qualification
BTEC Level 3

Location & dates

Location
Address
LE1 1RD
United Kingdom

Overview

With our help we can enable you to achieve your goals and ambitions. We take pride in the delivery of our teaching and learning and strive to achieve outstanding results. Once you have qualified with us, we will assist you in finding your next career opportunities. Whether you have studied with us or not, you can register to join the ‘Assessor Bank’ database for free. This database contains qualified assessors who are seeking full time, part time and freelance opportunities. You will be seen by a large network of professionals who regularly search our database for people with your skills.

We are a network which brings together learners, employers, providers and professionals who care about the quality of training and assessment.

Description

This course contains a single unit which addresses the relevant knowledge, skills, understanding and application required for social media, a key element in the role of the digital marketer. Social media has become integrated into our everyday lives and is concerned with online marketing and the use of relevant online networks in order to get required marketing messages to the right clients. 


You will understand the fundamental principles of marketing, the digital marketing mix and gain an awareness of customer profiles and behaviour. You will develop an understanding of different marketing channels and how social media can be effectively used alongside other channels, as well as the different digital marketing tools available. You will understand the use of those channels for market research, for gathering feedback from customers and for creating awareness of new products and services, as well as positive word of mouth publicity.

Your mentor will show you how to investigate different social networks and learn how to obtain required results from the use of social media. They will also show you how to plan and prepare social media campaigns and use the relevant tools available for effective monitoring and evaluation of those campaigns, ensuring the appropriate management of an organisation’s reputation. 

The possibility of negative publicity can be damaging to a business so learners will see how crises can be avoided through the use of reputation management.

Duration: 6 weeks, every wednesday 6:30pm - 9:30pm starting Wednesday 5th of November 2014.

 

Key Benefits: 
You will gain a recognised qualification. 
You will be registered on the official social media practitioners database. 

Questions and answers

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.