Trade Marketing Manager

Posted 25 April by Zachary Daniels
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Trade Marketing Manager

Watford based - 3 office days per week

Commutable by train or free parking on site

Are you a commercially focussed marketer who likes to build strong relationships?

We are currently looking for a Trade Marketing & Partnerships Manager for a well-known household retail brand.

They are looking for someone with a good all-round mix of marketing and commercial outlook. This person will ideally have experience working across both B2B and B2C marketing. They will be the face of the business and the representative at events and with new prospective partners. You'll work across sponsorship deals, advertising deals as well as developing new relationships with key clients, federations and other businesses.

You'll be looking at who do we want to partner with and how are we going to bring them on board! You'll do this through effective marketing and relationship building. You'll be someone who is a great mix of both sales and marketing!

Key focuses:

  • Accountability for delivering quality sign ups to the new loyalty app and scheme
  • Leading communications in this area across all channels/ campaign management
  • Working on and developing existing clients through effective communication
  • Owning the partnership strategy and activity
  • Working closely with the Marketing Insight and Commercial teams create a clear view of all signups
  • You will build creative toolkits and develop brand guidelines to help drive consistent usage of the brands internally, externally and by clients when communicating to their members
  • Have an in-depth understanding of our trading plan, products and promotional calendar, working with commercial category managers and the trade planning team
  • Develop cross functional relationships to aid alignment, communication and collaboration. Working with: commercial category teams, trade planning, CRM Manager, Customer Data Manager, Contract Services National Account Manager, the studio and DIY advertising and sponsorship team.
  • Own and manage the production, activation and media budgets

Key experience needed:

  • Ideally graduate calibre/ some qualifications in sales/ business/ marketing
  • External partner management experience
  • Able to lead creative briefs (ATL & BTL)
  • Excellent partner/ client management experience
  • Multiple projects management experience
  • Confident communicator/ company representative
  • Knowledge of full TTL comms mix and budget management expertise

Within the role of Trade Marketing & Partnerships Manager you will get: Salary up to £50k, Competitive Bonus (15% annually), Salary Reviews, Subsidised study courses, Private Medical, Colleague Discount.

If you are interested in this one, we would love to hear from you!

BBBH30484

** NOTE - All emails from will be sent from the following domain @zacharydaniels.co.uk & we will never contact you via WhatsApp without calling you prior nor would we ever ask for any financial information **

Reference: 52535100

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