Senior Digital Marketing Executive

My client, a well-known brand is seeking a Senior Digital Marketing Executive to join their dynamic online team! This role involves assisting in the planning, execution, and optimisation of their online marketing activities across a diverse portfolio of brands and channels. The ideal candidate will work closely with brand marketing teams and the wider online team to coordinate and regularly update activities to maximise performance.

Day to Day of the Role:

• Execute digital marketing campaigns across platforms such as Meta, TikTok, etc., including setting up campaigns, targeting, creative, copy, and campaign spend recommendations.
• Take ownership of a variety of digital marketing channels including PPC, paid social, and display.
• Support the team in executing the wider digital marketing strategy.
• Plan, curate, execute, and report on successful email marketing campaigns for multiple brands.
• Assist in managing and optimising our in-house affiliate marketing platform, Partnerize.
• Monitor digital marketing campaigns, analyse trends to provide insights, and enhance performance.
• Coordinate reporting and performance analysis of all campaign activities to optimise ROI.
• Update, create, and edit digital marketing literature and assets.
• Manage online reputation.
• Collaborate with European and US Ecommerce Executives on international campaigns.
• Provide support to the wider Online Team as needed, especially during peak periods.

Required Skills & Qualifications:

• Proven track record in digital marketing
• Understanding of e-commerce and the digital customer purchase journey.
• Proficiency with digital tools (AdWords, Meta Ads, Google Merchant Centre, etc.).
• Experience in planning and creating email marketing campaigns.
• Knowledge of key SEO principles and their implementation.
• Experience in managing relationships with third-party agencies.

Apply now for immediate consideration!