PR and Content Manager

THE COMPANY

Our client is an established global company that offers Digital Marketing and Technology services. They are now expanding and looking for a PR & Content Manager to join their team.

THE ROLE OF A HEAD OF PR & CONTENT MANAGER

• Identify PR opportunities and employ creative approaches to develop and execute captivating strategies that garner media attention, elevate client visibility, and expand audience reach.
• Serve as a representative for our company, attending client meetings, presentations, networking events, and other gatherings as necessary.
• Lead and oversee a team of content and PR professionals, ensuring effective management and coordination of tasks.
• Utilise data, analytics, and ongoing PR assessments to refine tactics and adapt strategies as needed, ensuring alignment with set objectives.
• Collaborate closely with the content team, providing support and fostering skill development in press release writing and related areas.
• Take charge of managing all news releases, from drafting and editing to distribution, encompassing press releases, articles, thought leadership pieces, opinion editorials, and media pitches.
• Engage with cross-functional teams to ensure seamless project execution for clients.
• Stay abreast of industry trends and emerging practices in public relations to inform strategy and approach.
• Possess a working knowledge of SEO principles and their integration with content and PR efforts.

THE REQUIREMENTS OF A PR & CONTENT MANAGER

• Degree in Public Relations, Communications, or a similar field.
• 4+ years of experience within a similar role.
• Excellent communication and interpersonal skills.
• Experience in managing a team and supporting them with training.
• Ability to build and maintain client relationships.
• Experience with local, regional, and national media.

COMPANY BENEFITS

• Salary: Up to £40K depending on experience.
• Hybrid - 3 days per week in the office.
• 22 days holiday.
• Opportunities for career development.
• Company days out, incentives, and regular events.

LOCATION

• Leicester.