Marketing Specialist

Posted 28 March by Hello Kindred Limited

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Anticipated Contract End Date/Length: 3 months

Our client in the Financial Services industry is seeking a Marketing Specialist who will play a pivotal role within the marketing function, collaborating across the the global team to ensure the successful delivery of integrated thought leadership driven campaigns and events that deliver a visible impact on pipeline, expand reach and build the brand in key markets.

What you will do:

  • Manage the launch of multi-channel lead generation and thought-leadership campaigns targeting customers and prospects across a range of geographies, industries, and segments.
  • Support in the successful planning and execution of virtual and in-person events, such as webinars, customer briefings and happy hour events, briefing internal stakeholders as required.
  • Use Hubspot to build and launch email newsletters, automated email templates, blogs, and landing pages.
  • Contribute to social media calendar, partnering with internal stakeholders and agencies to develop high performing, engaging content.
  • Work closely with the design lead to develop engaging campaign and content assets throughout the customer journey, maintaining brand consistency across all channels.
  • Utilise internal channels to build excitement and engagement around campaign launches, significant releases, and events, developing campaign toolkits and enablement assets for sales and customer success teams.
  • Partner with Revenue Operations to deliver impactful reporting.

Qualifications

  • Bachelor’s Degree in Marketing or related fields.
  • Experience working cross-functionally to deliver high-performing marketing programmes across multiple channels, including events.
  • Ability to write engaging and effective marketing copy across a range of channels, including email, social media, and website.
  • Marketing automation experience, preferably Hubspot.
  • Experience of other marketing tools and technology, including Zoom.
  • Previous experience or knowledge of the crypto space or regulated sector.
  • Self-starter, thrive when working within a fast-paced team and industry.
  • Results-driven and always looking for ways to optimise activity.
  • Demonstrated ability to manage multiple projects and meet deadlines.
  • Possess the ability to inspire and maximize the potential of team members through proactive and collaborative methods.
  • Seek to lead the way in blockchain analytics and contribute significantly to ensuring compliance capabilities reach the appropriate customers.

Additional information

Candidates must be legally authorized to live and work in the country the position is based in, without requiring sponsorship.

We appreciate your interest in this opportunity. Please note only applicants selected for an interview will be contacted.

HelloKindred is proud to be an equal opportunity employer, committed to creating a diverse environment. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity/expression, sexual orientation, national origin, disability, age, or veteran status.

Required skills

  • Financial Services
  • Lead Generation
  • Leadership
  • Management
  • Marketing Automation
  • Marketing Campaigns
  • Marketing Manager
  • Professional Services
  • Social Media
  • Crypto

Application questions

Are you eligible to work in the UK?
Do you have marketing and events experience?
Do you have experience working within financial services/professional services sector?

Reference: 52398320

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