Marketing Executive

Job Title: Marketing Executive

Location: Bournemouth - Hybrid Working

Salary: £26,000 - £30,000

About Us:

Join a growing Marketing team at a leading manufacturing business. They have been established in Bournemouth for over 30 years and have 200+ employees.

They are seeking a PPC Executive to join their in-house team, collaborating to manage and optimise paid advertising campaigns across their dynamic eCommerce portfolio of clients. Reporting to the Senior Marketing Manager, their PPC Executive will be responsible for hands-on management, strategic analysis, and continuous improvement of their paid search campaigns to drive sales and enhance conversion rates.

Key Responsibilities:

• Manage and optimise PPC accounts and paid advertising, including shopping campaigns across the group.
• Create, implement, and test campaigns across various platforms such as Google Ads, Bing Ads, and Amazon Advertising.
• Oversee Google Merchant Center and shopping feeds.
• Run and analyse reports to identify opportunities for investment/divestment.
• Collaborate with agencies, vendors, and partners as required.
• Stay abreast of the latest advertising techniques across various platforms.

Qualifications and Skills:

• Google Ads and Bing Ads knowledge
• Strong commercial acumen with an entrepreneurial mindset.
• Results-driven with a problem-solving attitude.
• Sound judgment and decision-making skills.
• High level of organisation and efficiency.
• Proficiency in budgeting and data analysis.
• Experience in product PPC marketing in a B2B setting.
• Hands-on experience with Google Ads, Microsoft Ads, and Amazon Advertising.
• Familiarity with Google Merchant Center and Google Analytics (GA4).
• Ability to manage multiple campaigns across different sectors.
• Collaborative mindset with internal stakeholders.

Benefits:

• Hybrid working
• 25 days holiday (including Christmas closure) rising with years of service, plus bank holidays
• 8% Pension Scheme
• Free Parking
• Modern offices with kitchen and break facilities
• Ongoing support, development, and training opportunities
• Additional discretionary benefits including wellbeing activities, social events, and company-sponsored outings

Apply now!