Marketing Coordinator - Live Events Company

Our client is a leading technical services provider in the Live Events industry. They are seeking a talented Marketing Coordinator to join their team and play a crucial role in driving their marketing initiatives forward. You will be responsible for coordinating their social media accounts, internal communications, and facilitating the creation of captivating on-site content through external contracors. This role requires a proactive individual with excellent communication skills and a passion for marketing in a fast-paced environment.

Key Duties

UK Social Media Account coordination:

• Create, schedule, and publish engaging content across all UK social media platforms (e.g., Facebook, Twitter, Instagram, LinkedIn).
• Monitor social media channels for comments, messages, and mentions, responding promptly and appropriately.
• Collaborate with the UK Senior Leadership Team and commercial market leads to ensure social media content aligns with the overall marketing strategies and reflects the brand's voice and values.
• Analyse social media performance metrics and provide regular reports and insights to optimize content and engagement.

Content Coordination:

• Liaise with external contractors to schedule and oversee the capture of on-site content (e.g., photography, videography) for use in marketing materials.
• Ensure that content creation projects stay on schedule and within budget, coordinating with contractors and internal stakeholders as needed.
• Assist in the development of creative briefs and guidelines to ensure consistency and quality in content production.

Internal Communications:

• Coordinate internal communication channels, including newsletters, intranet, and staff emails, to disseminate important updates, announcements, and marketing initiatives.
• Work closely with department heads and key stakeholders to gather and distribute relevant information and ensure alignment with company objectives.
• Support the wider EMEA marketing team in coordinating internal events, meetings, and training sessions related to marketing activities as well as the regional promotion of wider company initiatives.

Administrative Support:

• Assist in the preparation and distribution of marketing materials, presentations, and reports for internal and external use.
• Maintain organized records of marketing assets, contracts, and invoices related to external contractors.

Requirements

• Bachelor’s degree in marketing, Communications, language or related field.
• Proven experience in marketing role in a live events company
• Strong understanding of social media platforms and their respective best practices for engagement and growth.
• Excellent written and verbal communication skills, with the ability to craft compelling copy and communicate effectively with diverse audiences.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer), content management systems, and Microsoft Office Suite.
• Highly organized with excellent attention to detail and the ability to manage multiple projects simultaneously.
• Ability to work both independently and collaboratively in a team environment, taking direction from superiors while also demonstrating initiative and creativity.
• Familiarity with basic graphic design principles and software (e.g., Canva, Adobe Creative Suite) is a plus.