Marketing Analytics Lead

MARKETING ANALYTICS LEAD

£60,000 - £70,000

UK REMOTE

THE COMPANY:

This is a leading digital marketplace company in a specific sector, they have been going from strength to strength over the past few years as they scale up. Having been evaluated as a $100 million business, they are hugely successful and continue their growth trajectory.

THE ROLE:

As the Marketing Analytics Lead, you will be:

• Working with marketing and campaign data in SQL across a range of digital marketing channels, as well as website data in Google Analytics.
• Understanding the performance of different channels and campaigns, sharing insights on ROI and making recommendations for future campaigns.
• Working with third-party agency for marketing measurement, understanding incrementality testing, attribution modelling and campaign evaluation.
• Sharing reports to the CMO and wider marketing team to help steer their strategy.
• Line managing a Marketing Analyst.

YOUR SKILLS:

• Previous experience in a similar marketing analytics role across different channels (preferably CRM, SEO, PPC, affiliates and paid media)
• Excellent technical skills in SQL and Google Analytics.
• Able to tell a story from data, using actionable insights and making recommendations.
• Able to work in a collaborative environment to work with Senior Stakeholders including the CMO.

What's in it for you?

• Base salary up to £70,000
• Wider benefits package including pension, etc.
• Take ownership of the marketing analytics programme and straight away make a difference in this role!
• Remote contract for working from the UK - please note that this role is only open to UK-based candidates who have the full existing right to work in the UK.

Next steps:

If you're interested in hearing more about this opportunity, apply via the link below or send your CV to Alanah Chambers.

Due to volume of applicants, only successful candidates will be contacted for screening.