Head of Marketing

Posted 1 May by Reed Marketing & Creative
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Reed Marketing and Creative are proud to be engaged exclusively by a forward thinking, dynamic business in the education sector, who are seeking an inspirational leader and forward thinker to join their team as the Head of Marketing. This pivotal role encompasses the management of all marketing, events, external communication and sales, contributing to the strategic leadership and long-term business plan.

Day to Day of the role:

  • Provide strategic and operational direction for the Marketing function.
  • Line manage and support a team of 4.
  • Oversee the implementation and management of a new CRM system to support a paperless admissions process and ensure GDPR compliance.
  • Foster trusted relationships with families, reflecting the businesses compassion and ethos through an exceptional customer journey.
  • Develop and manage the branding, ensuring consistency with the business mission and values.
  • Create and execute a comprehensive marketing and communication plan across various channels.
  • Engage and retain parent commitment through an effective internal communications strategy.
  • Produce and deliver marketing materials and manage events.
  • Build relationships with feeder schools and local businesses, identifying new market opportunities.

Required Skills & Qualifications:

  • Proven experience in a similar leadership role within marketing.
  • Knowledge of marketing principles and practices, with a track record of developing and implementing marketing and advertising campaigns.
  • Strong digital marketing expertise.
  • Strategic thinker with the ability to develop and implement marketing plans.
  • Experience in event management and building relationships with external stakeholders.
  • Budget management and reporting experience.

Benefits:

  • There is an extensive induction programme for all new colleagues, and ongoing professional development is encouraged.
  • Staff development programme.
  • Staff wellbeing programme, including a paid well -being afternoon each year
  • Financial contribution to eye tests and glasses for eligible staff
  • Employee Assistance programme counselling, financial advice etc.
  • Staff discount
  • Free lunch
  • Free use of leisure and sporting facilities including a heated indoor pool
  • Employee Referral Bonus Schemes
  • Electric Car Charging
  • Free parking

Apply today to be considered for this fantastic leadership opportunity

Reference: 52571025

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