Go To Market Manager

Trust Payments have an exciting opportunity for a Go-To-Market (GTM) Manager to join their team.

Location: London

Salary: Competitive

Job Type: Full – Time, Permanent

About Us:

Trust Payments is a global unified payment technology group that was formed in 2019 bringing together technology and financial services into an omnichannel solution. The new business model has enabled Trust Payments to establish itself as a leading Fintech Payments group.

Go-To-Market (GTM) Manager – The Role:

Trust Payments is in search of a Go-to-Market (GTM) Manager to join our expanding company and Product team.

As the GTM Manager, you'll oversee the strategy and execution process for product launches. Collaborating with cross-functional teams, you'll ensure seamless launch operations. In tandem with the product manager, you'll establish the strategic direction and inspire a matrix team to drive operational initiatives and meet launch objectives.

A key aspect of this role involves developing internal content to ensure alignment among stakeholders on overarching goals. Additionally, you'll deliver high-quality content that can be utilised by cross-functional teams to generate various outputs.

Go-To-Market (GTM) Manager – Key Responsibilities:

- Define the Go-To-Market strategy and manage the execution plan

- Project Coordination: Collaborate with the project manager to assemble the appropriate team for specific launch tasks

- Facilitating Cross-Functional Collaboration: Guide collaboration among sales, marketing, legal, operations and finance teams to ensure alignment on the GTM plan and a successful launch

- Market Insight: Lead market research and competitive analysis to uncover key trends, customer needs, and growth opportunities

- Strategic Product Launch Planning: Spearhead the creation of product launch plans, incorporating storytelling to convey the end-to-end value proposition. Ensure alignment with business and revenue goals, maintaining relevance in the market to stimulate demand generation and pipeline growth

- Content Creation: Develop commercial training materials to equip colleagues with effective product communication skills. Create engaging messaging and positioning to resonate with target audiences, supporting Marketing department in producing customer-facing assets

- Pilot Phase Oversight: Contribute to the management of the pilot phase or soft launch. Develop pilot templates outlining entry/exit criteria and objectives, facilitating smooth execution.

Ensure channel readiness ahead of launches

Go-To-Market (GTM) Manager – You:

- Demonstrate experience developing GTM plans and executing successful product launches

- 3+ years in payments industry experience

- Ability to lead and handle multiple time-sensitive launches

- Comfortable navigating and influencing a complex and matrixed business environment in full autonomy

- An inquisitive mind with strong communication, data analytics and copywriting skills

- Proven track record in crafting compelling positioning

- Strong campaign management skills: multichannel campaign strategy, management and executional experience (Acquisition, In-life, Up-selling & cross-selling, retention)

Go-To-Market (GTM) Manager – Benefits:

- Opportunity to be part of a rapidly scaling and market leading Fintech business

- Flexible working

- Health and Wellbeing ethos including regular wellness sessions, fitness and nutrition and other events as well as supported by internally qualified mental health first aiders

- Family friendly enhanced benefits/policies

- Pension, Healthcare, Life Assurance

- Social events and team building

- Celebrations

We acknowledge the value that a diverse and inclusive working environment brings to Trust Payments. We celebrate the differences that people can bring through their cultures, backgrounds, and perspectives.

We are dedicated to equal employment opportunity regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or any other protected characteristic.

During the recruitment process we welcome you to inform us confidentially of any special adjustments required to participate fully in our recruitment experience.

To submit your application for this exciting Go-To-Market (GTM) Manager opportunity, please click ‘Apply’ now.