Email Marketing Executive

Posted 23 April by Reed Marketing & Creative
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A leading brand in the hospitality sector with a global presence is seeking an experienced Email and Digital Marketing Specialist to join their dynamic team. This role offers a fantastic opportunity to develop and scale a rapidly growing digital marketing programme, with a focus on implementing marketing campaigns, email creation, partnerships, and events.

Day to Day of the role:

  • Plan and execute email marketing campaigns, creating engaging content and tracking performance metrics.
  • Analyse customer data to create targeted customer segments.
  • Collaborate with the design team to create digital assets.
  • Work closely with both external and internal stakeholders to ensure campaign success.
  • Develop partnerships and manage events to enhance the digital marketing programme.
  • Report to the Head of Marketing and contribute to the overall digital marketing strategy.

Required Skills & Qualifications:

  • 1-2 years’ experience in a Digital and/or CRM marketing role.
  • Results-oriented and data-driven mindset with a highly analytical approach to A/B testing, segmentation, and reporting.
  • Curiosity and eagerness to uncover meaningful insights using all available tools/data sets.
  • Experience working with a CRM platform.
  • Strong copywriting skills and the ability to adapt content style for various audiences.
  • Excellent organisational and interpersonal skills.
  • A true team player with a passion for digital CRM and keeping up with industry trends.
  • Strong partnership management skills.

Benefits:

  • 25 days holiday plus Bank holidays.
  • Healthcare benefits.
  • Performance-based bonus.
  • Pension scheme.
  • Discounts within the hospitality sector.

If you’re a CRM Executive, Digital Marketing Executive, or Email Marketing Executive with the drive and confidence to make a significant impact, we want to hear from you! 

Application question

Do you live in Kent?

Reference: 52523439

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