Digital Marketing Specialist

Posted 17 April by Reed Education
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Job Opportunity: Digital Marketing Specialist (Temporary Basis)

Location: Hall Green, Birmingham, United Kingdom

Type: Full-time (Temporary)

Pay: Hourly rate negotiable (dependent on experience)

Are you an industry specialist looking for a change in career?

Role Overview:

As a Digital Marketing Specialist, you’ll play a pivotal role in enhancing the online presence and optimizing digital channels. Your responsibilities will include website maintenance, SEO, HubSpot management, and marketing automation. This is a full-time position, starting around Easter.

Key Responsibilities:

  • Website Maintenance:
    • Regularly update and maintain our website content.
    • Ensure smooth functionality, troubleshoot issues, and improve user experience.
  • Search Engine Optimization (SEO):
    • Conduct keyword research and implement on-page and off-page SEO strategies.
    • Optimize meta tags, headings, and content for better search visibility.
  • HubSpot Management:
    • Utilize HubSpot’s marketing automation tools to nurture leads and engage prospects.
    • Create and manage email campaigns, workflows, and lead scoring.
  • Marketing Automation:
    • Implement automated processes for lead generation, segmentation, and follow-up.
    • Monitor performance metrics and refine strategies based on data insights.

Qualifications & Experience:

  • Proven experience in digital marketing, including website maintenance, SEO, and marketing automation.
  • Familiarity with HubSpot or similar marketing automation platforms.
  • Strong analytical skills and the ability to track and interpret performance metrics.
  • Excellent communication and teamwork abilities.

Benefits of working for Reed Further Education/our client:

  • Exclusive representation to leading FE colleges, prisons, and training providers in the area
  • A specialist further education consultant who will search for jobs on your behalf
  • A Health Cash Plan and Reed Discount Club
  • Entitlement to Statutory Sick Pay, Statutory Maternity, Paternity and Adoption Pay, Parental Leave and Antenatal/Pre-Adoption Appointment Payment
  • Access to Training and Development - Reed Assessment Centre - Reed Learning.
  • Great referral bonus’
  • Access to roles throughout the UK and online/remote learning

At Reed, we believe that experience is just as important as qualifications. So, if you have experience in teaching others, we encourage you to start your registration today. You’ll be joining a team of passionate professionals who provide the best possible education to the students of our clients.

To apply for this role, please send us your updated CV by clicking 'Apply Now'.

Reed Further Education is committed to safeguarding and promoting the welfare of children and young people and expects all staff to share this commitment by undergoing a 2 year’ employment check and a DBS Application, completing mandatory training within 6 weeks of your first assignment and annually thereafter.

Thank you for your interest in working with Reed Further Education. We look forward to hearing from you soon.

Reference: 52489177

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