Customer Lifecycle Marketing Manager

CUSTOMER LIFECYCLE MARKETING MANAGER

SALARY UP TO £55,000 + 15% BONUS + BENEFITS

HYBRID

LONDON - 2 DAYS IN THE OFFICE

THE COMPANY

This company in the travel & tourism industry offers a range of services from holiday homes to family getaway locations.

THE ROLE

As a Customer Lifecycle Marketing Manager, you can expect to be involved in the following:

• Oversee end-to-end delivery of campaigns, from concept to execution, ensuring timely and accurate implementation
• Utilise complex CDP environments such as Braze, Salesforce, Bloomreach and Hubspot to build and optimise campaigns
• Drive personalisation at scale through the deployment of always-on trigger campaigns
• Utilise analytical insights to identify opportunities for campaign iteration and optimisation
• Demonstrate a passion for understanding customer behaviour and leveraging insights to influence customers through the sales funnel

YOUR SKILLS AND EXPERIENCE

• Proven experience in a customer lifecycle marketing role
• Expertise in building and optimising campaigns in complex CDP environments
• Strong analytical skills with the ability to derive insights from data and drive campaign optimisation
• Team management experience
• Strategic thinker

BENEFITS

• Salary is up to £55,000
• 15% bonus based on company performance
• 20% discount across all holiday brands
• Free tickets for gigs and events at the O2 Arena

How to apply

Express your interest by sending your cv to Valentine via the apply link attached to this page